Chipotle Celebrates This Year’s Leap Day with Free Guacamole
In honour of the leap year, Chipotle is marking February’s additional day by providing complimentary guacamole to its fans.
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Spotify’s New & Exclusive Partnership with Bandsintown for Live Music Discovery
Spotify teams up with Bandsintown to supercharge live music discovery. The collaboration aims to streamline live music discovery for both fans and artists.
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Jones Food Company’s New Indoor Farm Is One of the Most Advanced in the UK
Jones Food Company (JFC) has opened a new vertical indoor farm with the most advanced technology in Gloucestershire, to address challenges in the food industry.
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National Geographic Society Unveils Its Remarkably Revolutionary Wildlife Intelligence Project
National Geographic launches the Wildlife Intelligence Project, empowers three National Geographic Explorers to delve deep into animal cognition and behaviour.
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Out of the Old, Comes the New: Lyle’s Golden Syrup Rebrands for Modern Age
Lyle’s Golden Syrup, a longstanding presence in British kitchens for over 150 years, recently rebranded its logo to refresh its appeal to contemporary shoppers.
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How to Craft a Brand Story That Generates Profit
Consider brand storytelling a guiding compass for your marketing strategy; the outcome will be a brand that generates profits and resonates with your audience.
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It’s Magic or Marketing? Unravelling the Psychology of Celebrity Endorsements
As businesses strive to explore methods of connecting with audiences, comprehending the influence of celebrity endorsements their strategies becomes critical.
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UNIQLO & The Nature Conservancy to Plant 100,000 Trees in U.S. Forests
UNIQLO has partnered with The Nature Conservancy (TNC), a global nonprofit organisation dedicated to a thriving coexistence of people and nature.
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The Body Shop is the First Global Beauty Brand to Attain 100% Vegan Product Formulations Certified by The Vegan Society
The Body Shop announced that it has become the world’s first global beauty brand to achieve 100% vegan product formulations, certified by The Vegan Society.
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Tech Meets Tradition: Drone Shows for Lunar New Year Celebrations
A standout feature of this 2024 celebrations lies in the spectacle of drone shows, a trend gaining remarkable popularity in Lunar New Year celebrations.
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Spotlight on Success: A Recap of the 2023-2024 World Branding Awards
On 7th December 2023, the World Branding Awards hosted the 2023-2024 edition, a prestigious event celebrating top brands, crowning them as “Brand of the Year”.
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Strategies For Brand Triumph In Social Commerce
Social commerce transcends boosting sales, it also integrating brands into daily lives, fostering a meaningful connections beyond conventional online shopping.