Joshua Hughes, Author at World Branding Forum

Read Time:1 Minute, 6 Second

KFC and Mother launch campaign with everything that could go wrong with cooking turkey this Christmas KFC has added another to its list of amazing...

Read Time:3 Minute, 7 Second

Advertising Featured News

John Lewis unveils heartwarming ‘Excitable Edgar’ Christmas ad

Joshua Hughes

November 14, 2019

John Lewis & Partners and Waitrose & Partners launch first-ever joint Christmas TV advert, 'Excitable Edgar' In their first-ever joint Christmas campaign, John Lewis &...

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Advertising

Nicholas the Sweep star of Sainsbury’s Christmas ad

Joshua Hughes

November 12, 2019

Sainsbury's will be launching their Christmas ad this evening featuring Nicholas the Sweep in a Dickensian style setting, celebrating it’s 150 year history. The advert...

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Advertising Marketing

Boots launch Bootiques to encourage Christmas spenders

Joshua Hughes

November 11, 2019November 11, 2019

Boots have launched a marketing campaign to launch Bootiques in a bid to encourage Christmas shoppers to buy their gifts with the retailer this year....

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General

M&S launches Christmas jumpers ad

Joshua Hughes

November 8, 2019

M&S have launched a campaign pushing Christmas jumpers, their biggest commercial category, instead of using celebrities to advertise the brand. The new Christmas advert is...

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Advertising

Silence the critics ad launched by IKEA for Christmas

Joshua Hughes

November 8, 2019

IKEA have launched their very first Christmas advert, Silence the critics, set to a grime soundtrack, encouraging people to defy ‘home shame’ when having guests...

Read Time:45 Second

General

Aldi team up with Robbie Williams for Christmas

Joshua Hughes

November 7, 2019

Aldi have teamed up with Robbie Williams for their Christmas advert this year, as well as bringing back Kevin the carrot and his family for...

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Advertising Social Media Videos

Google introduces shopping ads to YouTube

Joshua Hughes

November 6, 2019

YouTube, owned by Google, will be introducing shopping adverts in time for Christmas this year. The adverts will allow brands to show their products and...

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Featured Marketing News

Marie Curie ‘Whatever you call it’ campaign

Joshua Hughes

November 5, 2019November 5, 2019

Marie Curie are encouraging people to talk about death in their new campaign that holds the tag line ‘Whatever you call it, we should all...

Read Time:1 Minute, 15 Second

Advertising Featured News

Walkers crisps to launch Mariah Carey ad

Joshua Hughes

November 4, 2019March 15, 2023

Walkers will launch their new range of Christmas-flavoured crisps with the help of Mariah Carey. Besides, the Walker logo is more famous among people. This...

Read Time:1 Minute, 41 Second

Advertising Featured News

Nike opens Chicago style pop-up shop to highlight its sports culture

Joshua Hughes

November 1, 2019

Nike highlights Chicago sports culture in 'Sport Changes Everything' campaign Chicago has its own attitude, its own culture and manner, and Nike, a five-time winner...

Read Time:1 Minute, 24 Second

Advertising Featured News

McDonald’s Happy Meal ad brings back sweet memories of our childhood

Joshua Hughes

October 25, 2019

McDonald's and TBWA\Paris create ad featuring young boy who collects memories and keepsakes McDonald's has unveiled a touching ad that features a young boy who...