Advertising Archives | World Branding Forum

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October 3, 2019

WPP has announced the appointment of John Rogers as Chief Financial Officer. John is currently Chief Executive Officer of Sainsbury’s Argos, where he has overseen...

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Burger King tweet banned by ASA

October 2, 2019

The Advertising Standards Authority (ASA) banned a Burger King tweet made by the fast food chain. The tweet in May came following the news that...

Read Time:1 Minute, 40 Second

September 27, 2019September 28, 2019

Diesel creates exclusive recycled capsule collection with Coca-Cola

Nathaniel Mark

Diesel and Coca-Cola introduce recycled materials collection with The (Re)Collection Diesel, a fashion brand, and Coca-Cola – a four-time global winner of the World Branding...

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Dockers latest campaign aims to change the world one chino at a time

September 27, 2019

Dockers says to change the world, you don’t need a suit Dockers recently launched its latest campaign for Europe along with the message, "To change...

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Advertising Industry

Weber Shandwick wins 14 Clios across 12 categories, its strongest year yet

September 27, 2019

Weber Shandwick President and CEO Gail Heimann served as first-ever PR Jury Chair at the 2019 Clio Awards Weber Shandwick, one of the world's leading...

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Advertising Marketing

Maltesers celebrate female friendships

September 27, 2019

In their latest campaign, Maltesers put female friendships in the spotlight. The new campaign from the popular confectioner, highlights female friendships, celebrating the inside jokes...

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Coach Harbaugh hires assistant just for his pants in new Downy campaign

Advertising Featured News Social Media Technology Videos

September 25, 2019

Downy Wrinkle Guard product launch from Woven keeps college football’s most famous khakis wrinkle-free In a new Downy campaign promoting Downy Wrinkle Guard, Coach Jim...

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Snapchat offers longer ad time on platform

Thomas Ng

September 25, 2019September 25, 2019

Snapchat have announced advertisers can now have three minute video ads on their platform. Previously the social media platform only allowed ten second ads, with...

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Durex promotes never-ending pleasure with Forever Foreplay

September 24, 2019September 24, 2019

Durex ad by Havas London aims to break the stigma surrounding lubes Durex, one of the world’s top sexual wellbeing brands, has launched a playful,...

Read Time:1 Minute, 34 Second

Advertising Industry Marketing

Melissa Ditson named CCO of MRM//McCann Salt Lake City and San Francisco