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MRM//McCann today announced that Melissa Ditson is joining the global customer relationship agency as Chief Creative Officer of MRM//McCann’s US West, leading creative operations for the Salt Lake City and San Francisco offices. She will join on September 30.
“Melissa is a rock star in so many areas and, more importantly, an amazing human being,” said Rob Reilly, McCann Worldgroup Global Creative Chairman. “That combination made her an easy choice to join our killer team in Salt Lake City.”
An award-winning creative executive with more than 20 years of experience, Ditson has led teams and agencies in New York and London, including launching award-winning campaigns for Michelle Obama’s Let Girls Learn.
Most recently, she was Executive Creative Director at 360i Europe; she has also held creative leadership positions at Edelman, space150 and Momentum.
Her extensive experience includes working on nationwide music platforms for American Express, Budweiser (a winner of the World Branding Awards), and Bud Light, and redefining the online brand experiences for GE, P&G and (RED). Her work has been recognised at the Clios, D&AD, One Show, Webby Awards and Shortys.
In addition to judging the Webbys, Gerety Awards, Dubai Lynx awards and many more, Ditson recently spoke at Advertising Week Europe and competed in the first Change for Good Hackathon at the Cannes Lions Festival of Creativity.
She was named one of MarComm’s Magnificent Women in 2019 and was shortlisted for The Drum Creative Women of the Year in 2017, and she is passionate about mentoring other creatives and advancing and empowering female talent.
MRM//McCann Global Chief Executive Officer, Kate MacNevin, said, “Adding a creative talent of Melissa’s caliber is a real gain for our teams and our clients. I am certain that her passion, her talent and her vision will help guide our western US team’s work in exciting and powerful new directions.”
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