World Branding Forum

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This declaration of Merkle as Burger King's CRM commits to land a digital proposition concerning the brand's growth ambition! With the integration of Merkle, a...

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Advertising Branding Entertainment Featured General News

McDonald’s Big Mac vs Burger King Whopper: The Ultimate AI-face off

Maheen Fatima

June 15, 2023

This adventurous rivalry takes place in Brazil, where two giant billboards, McDonald's and Burger King, stand facing each other. The entire AI-oriented campaign revolves around...

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Featured General News

Burger King “Smart people have our app”

Joshua Hughes

October 4, 2022

Burger King has released three light-hearted campaign images encouraging customers to download their app! Burger King has devised a way to encourage consumers to get...

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Featured General News

Burger King unveils $400 million plan

Olivia Pearce

September 12, 2022

Burger King is preparing to make bold changes. The fast food giant is planning to spend $200 million to fund remodels of roughly 800 locations....

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Featured General News

Burger King ‘Whopper to a Flame’ Campaign

Olivia Pearce

June 8, 2022June 8, 2022

The ‘Whopper to a Flame’ campaign was created by Burger King agency BBH and centers on three films. The first two adverts have been released...

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Campaigns Featured General Marketing News

Burger King Fans Can Only Name The Whopper

WBF

April 28, 2022April 28, 2022

Regardless of where you are in the world, you’ll find Burger King menus feature a wide range of products. In America, even the burger selection...

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Campaigns Featured News

Burger King rolls out a green packaging pilot programme

Olivia Pearce

May 10, 2021

Burger King reduces its environmental footprint and expands loop reusables test in partnership with The Coca-Cola Company and Kraft Heinz Burger King is committed to...

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Advertising Campaigns Featured News

Burger King pulls another trick on their fast-food brethren

Eliza Jane

November 2, 2020November 2, 2020

Burger King’s Halloween campaign, "Scary Places", shows creepy abandoned Wendy’s and McDonald’s Burger King is a big fan of trolling its rivals on Halloween. Who...

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Branding Featured News

Burger King highlights their delivery coverage with Garabato MullenLowe

Olivia Pearce

July 13, 2020July 13, 2020

Burger King launched an initiative via Instagram to encourage customers to get creative using the shapes formed by the coverage area During the period of...

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Advertising Featured News

Burger King Whopper timelapse shows mould as a beautiful thing

Joshua Hughes

February 20, 2020

Burger King showcases Whopper sandwich growing mould to demonstrate the beauty of no artificial preservatives Burger King has pulled a surprising, global, integrated advertising campaign...

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Campaigns Featured News

Burger King makes customers listen to Star Wars spoilers for a free Whopper

Olivia Pearce

December 12, 2019

Burger King Germany makes customers choose between a flame-grilled Whopper or Star Wars Burger King Germany has taken spoiler culture to a whole new level...

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News

The Rebel Whopper launched by Burger King and Unilever

Anisha Kapoor

November 12, 2019

Burger King and Unilever have teamed up to introduce The Rebel Whopper, the fast food chain’s first plant-based version of the Whopper. Unilever’s meat-free brand...