World Branding Forum

Read Time:3 Minute, 26 Second

Situated on the River Cam at the heart of Cambridgeshire, England, the University of Cambridge is one of the most prestigious learning institutions worldwide. Besides...

Read Time:5 Minute, 11 Second

Branding General News Press Release Public Relations

Brand Ambassadors in Aviation Trigger Success in Challenging Times

WBF

September 18, 2023

In the fast-paced and highly competitive aviation industry, the importance of cultivating a positive brand image and the importance of brand ambassadors as a potent...

Read Time:1 Minute, 32 Second

Branding Campaigns Marketing

RIMOWA Launches ‘Never Still 4’ With Lewis Hamilton, ROSÉ, and Kylian Mbappé

Ashley Ooi

September 15, 2023September 15, 2023

German luggage brand RIMOWA has released the fourth instalment of its ‘Never Still’ campaign, featuring well-loved global superstars. Starring Lewis Hamilton, Blackpink’s ROSÉ, and Kylian...

Read Time:2 Minute, 3 Second

Branding Design Featured News

Gigi Hadid Drops Giant Egg Look In Silver Dress for Jacquemus

Maheen Fatima

September 15, 2023September 15, 2023

Gigi Hadid, one of the highest-paid models, is in the limelight again for her bold fashion and aesthetics. While shooting for the Jacquemus campaign, Hadid...

Read Time:4 Minute, 26 Second

Branding Campaigns Press Release Public Relations Sport Technology

Heineken® Partners with Jill Scott MBE and Gary Neville to Tackle Online Sexism by Swapping Social Media Accounts

Ashley Ooi

September 15, 2023

Heineken®’s social experiment highlights the uglier side of the beautiful game and aims to give online sexism the red card. AMSTERDAM, [14th SEPTEMBER 2023]: Former...

Read Time:2 Minute, 18 Second

Branding Campaigns Design Featured Marketing News

O2 Unveils Artwork Outside The Louvre Ahead of Rugby World Cup 2023

Maheen Fatima

September 14, 2023

The tenth Rugby World Cup 2023 is around the corner, making England Rugby fans more passionate than ever. Following this, O2, a leading digital communications company in...

Read Time:5 Minute, 47 Second

Branding Design Featured General

15 Brands That Created Their Own Custom Typeface

Ashley Ooi

September 14, 2023

Consumers remember brands for their memorable brand logos and catchy jingles or songs, but another way is with a distinctive, custom typeface. What is the...

Read Time:2 Minute, 28 Second

Advertising Featured Marketing News Press Release Public Relations Technology

Publitek Launches Seer, an Advanced Platform for Data-Driven Marketing and Communications

WBF

September 14, 2023

With a focus on marketing and communications performance and analysis, Seer pulls data from multiple sources with the ability to process, analyse and visualise performance and...

Read Time:1 Minute, 36 Second

Branding Campaigns Design Featured Marketing News

The North Face Drops Gore-Tex Denim for Fall 2023

Maheen Fatima

September 12, 2023

The North Face has dropped an iconic comeback with its durable mountain denim jacket featuring Gore-Tex fabric. This waterproof apparel gives you a chance to embellish...

Read Time:1 Minute, 13 Second

Branding Entertainment Marketing

Skippy Spreads Fun in Singapore With Exclusive Skippy Plushies

Ashley Ooi

September 12, 2023

As global peanut butter brand Skippy continues to celebrate its 90th birthday, its Singapore arm is ramping up the fun with exclusive Skippy plushies and...

Read Time:2 Minute, 35 Second

Advertising News Press Release Public Relations

Eric Marotel Assumes Position as New Worldcom OOH Europe Managing Director

WBF

September 12, 2023

The world's leading company in global media strategy, planning, and trading, specializing in OOH, DOOH, and Programmatic, strengthens its presence in the European market Europe,...