Timberland Celebrates 45 Years Outdoors
Building on Born in the Woods, Timberland takes its green passion outdoors with New York City events and a push in Chicago and LA. Timberland...
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Fujifilm Builds Global Image with Never Stop
Fujifilm has created a campaign around its reinvention. Having debuted in Japan and the United States, it will run in three other global markets. Fujifilm...
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L’Oréal Fixes Hair Dramas with The Roots Family
L'Oréal Paris has unveiled a push around its Magic Root Coverup and Root Rescue line-up that entails a web series titled The Roots Family. Building on...
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Gillette Venus Rewrites the Rules on Great Skin
Gillette Venus is reshaping its view on feminine beauty with the start of My Skin, My Way. The movement celebrates woman and their stories. With...
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Mercedes-Benz Steers A-Class with Bucket List
For its upcoming A-Class debut, Mercedes-Benz has launched Bucket List, a platform celebrating automotive technology and human dreams. With the launch of the new A-Class...
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Tissot Takes Time to New Heights with the NBA
Extending its NBA footprint, Tissot has secured deals with the Chicago Bulls and Washington Wizards, and signed on top rookie, Trae Young. Tissot has inked...
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CoStar Buys UK’s Realla for Europe Expansion
Focused on Europe market expansion, CoStar grows its commercial real estate content network with the acquisition of Realla in the UK. Commercial real estate content...
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Degree Adds Sense to Motion with DanceOn
Degree has teamed up with dance entertainment network, DanceOn, for a campaign starring Alison Stroming, Nicole Kirkland, and others. Unilever deodorant brand, Degree, has joined...
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La-Z-Boy Jazzes Up Comfort with Kristen Bell
La-Z-Boy is introducing a refreshed version of its Live Life Comfortably platform with the appointment of Kristen Bell as its new ambassador. Breathing new life...
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Chili’s Keeps Halloween Brief with Cheeky Boxers
Chili’s has launched a limited-edition Halloween costume set featuring a pair of boxers and cardboard cell phone prop now available online. Riding on the virality...
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Danielle Brooks Ups Fashion to Figure Appeal
Fashion to Figure has named Danielle Brooks its brand ambassador. She will feature in a holiday campaign dubbed #InclusionRevolution. Fashion to Figure has named television’s...
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BMF Backs EMEA Focus with London Office
Focused on its EMEA growth, BMF Media has opened a London office and hired former Apple marketer, Craig MacIntyre, to take the lead. International experiential...