Barbie has signed on with three research partners to fight gender bias through its multi-year global initiative called the Dream Gap Project. Barbie has created...
Hennessy has added a third entry to its Master Blender’s series. The limited-edition cognac was crafted by Renaud Fillioux de Gironde. Hennessy has unveiled its...
Colgate has partnered with Debra Messing for a collaboration entailing lifestyle exposure around the brand’s longstanding Optic White range. Colgate has teamed up with television’s...
PayPal is official payment partner for three Suns brands and first jersey patch partner of Arizona’s original professional sports franchise. PayPal has inked a global...
Extension Builds on over-50 year History between Coca-Cola and the Sport The Coca-Cola Company, NASCAR and the International Speedway Corporation (ISC) announced plans to extend...
Macy's has partnered with Lucky Brand to launch a bedding line which features five premium offerings to include quilts, throws, and more. Macy's has launched...
Conor McGregor has teamed up with the custom clothing brand, David August, to roll out August McGregor, a brand new menswear label. Custom clothing brand,...
After a 10-year collaboration, Domino's has renewed its partnership with incumbent, CP+B, with the new deal set to last until 2020’s end. Domino's has extended...
Google has named its new operating system after a favourite cookie. The Android Oreo tie-up has also welcomed a collaborative superhero. Google has named the...
Cole Haan and street culture icon, Jeff Staple, have collaborated to launch the new 2.ZERØGRAND Stitchlite x Staple Design sneaker. Global lifestyle retailer, Cole Haan,...
Coach has introduced a new collection in partnership with Selena Gomez featuring the Selena Grace bag and other accessories. Coach has debuted a new collection in...
Chrysler and Kango have partnered to introduce a rideshare service partnership, with the first leg of the journey beginning in the Bay Area. Chrysler and Kango,...