Marketing Archives | World Branding Forum

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Award-winning visual effects team, Mackevision to break new grounds with immersive content Accenture announced that they have entered into an agreement to acquire Germany-based Mackevision,...

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Toyota Europe and Dassault Systèmes Collaborate on Digital Marketing

Anisha Kapoor

January 9, 2018

Localised content for Toyota vehicle launches customises car buying experiences Dassault Systèmes and Toyota Motor Europe have signed a three-year contract to collaborate on an...

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Featured Marketing News

Car-Buying Reimagined with HARMAN and Samsung SDS

Nathaniel Mark

January 9, 2018

The HARMAN-Samsung SDS joint solution transforms the showroom for personalised consumer experiences HARMAN International, a company focused on connected technologies for automotive, consumer and enterprise...

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Industry Marketing

Kantar Launches a Specialist Sales and Marketing Consultancy

Anisha Kapoor

January 9, 2018

New Consultancy breaks down own silos and unites the capabilities of Kantar companies Kantar, WPP’s data investment management division, announced the launch of Kantar Consulting,...

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Campaigns Featured Marketing News

My Special Aflac Duck Companion for Children with Cancer

Anisha Kapoor

January 8, 2018January 8, 2018

The My Special Aflac Duck is Latest Innovation for Aflac Childhood Cancer Campaign Aflac, a leader in voluntary insurance sales at the worksite in the...

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Branding Featured News

Selfridges London Exclusive Home of New DECORTÉ Colour Cosmetics

Olivia Pearce

January 5, 2018

Selfridges is the first retailer in the UK to offer DECORTE's latest makeup colour extension KOSÉ Corporation announced that its leading luxury skincare and makeup...

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DoublX Launches First Powerful VR Website-Creation Platform

Thomas Ng

January 3, 2018

The DoublX Online Platform for VR Website-Creation, with Powerful Editor Requires No Setup and No App Installation Double XVR has launched "DoublX Beta", a powerful...

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Featured Marketing News

Sainsbury’s Introduces Pulled Jackfruit- a UK Supermarket First

Anisha Kapoor

January 3, 2018January 3, 2018

This January sees the launch of seven exciting new plant-based products from Sainsbury’s, providing innovative solutions for meat-free mealtimes A UK supermarket first, the new...

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Advertising Industry

Aeon Ads Brings AI to Marketing

Anisha Kapoor

January 3, 2018January 3, 2018

The machine learning by Aeon Ads aims at handling all of the customer's content marketing efforts to make their website more visible to users Aeon...

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Campaigns Featured Marketing News

Sichuan Tourism Promoted with Newly Launched Panda Themed Trains

Olivia Pearce

December 28, 2017

"Beautiful China, More Than Pandas" Campaign by the Sichuan Provincial Tourism Committee Kicked Off with Pandas Galore Strolling the Streets Worldwide The More Than Pandas Kickoff...

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Featured Marketing News

British Airways Signs Codeshare Agreement with China Southern Airlines

Anisha Kapoor

December 27, 2017February 5, 2018

British Airways customers are set to gain access to even more Chinese cities thanks to a new codeshare agreement with China Southern Airlines As part...