Luxury Archives | World Branding Forum

Grand Nikko to Launch Pilot Property in Tokyo’s Daiba

April 26, 2016April 26, 2016

The new property is scheduled to re-open on 1 July 2016 as Grand Nikko Tokyo Daiba, Japan’s first Grand Nikko branded hotel. Hospitality management group,...

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Advertising Featured News

Montblanc Clocks in with Hugh Jackman for North America

Joshua Hughes

April 13, 2016April 15, 2016

The role will see the Montblanc Man appearing in forthcoming campaigns, acting as official representative for brand events. Montblanc has unveiled its international ambassadorship programme...

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Davidoff Debuts Premium Manhattan Luxury Location

April 13, 2016April 13, 2016

Davidoff of Geneva – since 1911 marks the brand’s new global retail concept featuring a luxury environment and experience. Davidoff has launched its global Flagship Store and...

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Branding Campaigns Featured News

Hawes & Curtis Tailors Heritage to Summer Style

April 8, 2016April 15, 2016

British tailor, Hawes & Curtis, has rolled a campaign to support the debut of its upcoming summer collections. Heritage-led, the branding push launches digitally on...

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Lincoln Drives Brand with Fellow Barber Partnership

April 1, 2016April 1, 2016

The deal includes membership privileges which entail vehicle detailing, car washes, and unique dining experiences, and more The Lincoln Motor Company has inked an exclusive...

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The Ritz-Carlton Travels to the Shores of Bermuda

March 16, 2016March 16, 2016

The Ritz-Carlton Reserve resort will operate under a management agreement with George's Bay Hotel and George's Bay Residences Premier hospitality giant, The Ritz-Carlton, has set in motion...

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Branding Campaigns Featured News

Bruno Magli Signs On Lucy Liu for US Comeback

February 22, 2016February 22, 2016

The brand ambassador appointment by parent company, Marquee Brands, signifies the return of Bruno Magli to the American market Luxury Italian designer, Bruno Magli, has...

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Branding Campaigns Featured News

Sam Edelman Steps into Spring with Kelly Klein

February 16, 2016February 16, 2016

The campaign’s print ads will run across Elle, InStyle, Marie Claire, Vanity Fair, Vogue, Harper's Bazaar, Footwear News, and regionally Sam Edelman is rolling out a spring marketing...

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Starwood’s St. Regis Heads to The Palm in Dubai

January 25, 2016January 25, 2016

The property will feature as a 52-storey hotel offering 289 rooms and suites spanning the first 18 floors and 504 luxury apartments Starwood Hotels &...

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Branding Design Featured News

Mabes London Hits the Beach with Brand Debut

January 19, 2016January 19, 2016

The collection captures fashion which highlights re-imagined cotton terry towel shirts displaying vibrant colours and playful patterns Founded by Becky Levett and Giles Maber, new...

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Advertising Featured News

BBDO Acquires Wednesday with Co-founders to Lead