luxury cars Archives | World Branding Forum

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The 40-series concepts demonstrate how Volvo plans to expand into the aforementioned lucrative market with a range of vehicles. Premium automotive giant, Volvo, has unveiled...

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Advertising Featured News

Hyundai Signs On with North Freeway for Genesis

Joshua Hughes

April 14, 2016April 22, 2016

North Freeway Hyundai will sell and service the Genesis brand and its luxury vehicles, including the newly unveiled G90 and G80 variants. Hyundai Motor America...

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Featured Marketing News

Women Drive Demand for Lincoln Luxury Vehicles

Joshua Hughes

April 7, 2016June 16, 2016

Lincoln female audience share has grown by more than 11 times the rate of the brand in a decade, twice that of the overall luxury segment....

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Branding Design Featured News

Volvo Drives Estate Segment Forward with V90

Deborah Joy Peter

February 18, 2016February 18, 2016

Building on the brand’s 60-year heritage in the estate segment, the new release redefines the class in terms of aesthetics, make, and finish Volvo Cars...

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Branding Campaigns Design Featured News

Porsche Canada Kick Starts E-Performance Push

Olivia Pearce

November 23, 2015November 23, 2015

The campaign is set to travel nationwide to communicate the manufacturer's pledge to offer performance-oriented products Porsche Cars Canada has launched an E-Performance campaign set...