lululemon Archives | World Branding Forum

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Get ready to unleash your inner Disney hero or heroine!* The Disney x Lululemon collection is here to add a sprinkle of magic to your workout routine. With its iconic characters and comfortable fabrics, this collection is the perfect way to stay active and stylish

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General

Lululemon Faces Class Action Lawsuit Over Alleged Greenwashing Practices

Nurul Rustam

July 19, 2024July 19, 2024

Lululemon is under fire in a class-action lawsuit that accuses the brand of misleading consumers with its ‘Be Planet’ campaign. The suit claims the campaign falsely portrays the company as more environmentally friendly than it is, leading to an investigation by Canada’s Competition Bureau.

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Advertising Entertainment General News Sport

Lululemon Reveals Team Canada New Look For Paris 2024 Olympic

Nurul Rustam

April 18, 2024April 18, 2024

Lululemon, an activewear based in Vancouver, has revealed the summer athlete kit for Team Canada participating in the Paris 2024 Olympic and Paralympic Games. This...

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Featured Marketing News

lululemon Hits $2.2 Billion Revenue in Q2 2023

Ashley Ooi

September 4, 2023

Athletic apparel brand lululemon has announced its financial results for the second quarter of 2023, marking an impressive revenue growth of 18%. The hike brings...