Campaigns Archives | World Branding Forum

Deutsche Post DHL Group Employs 1,700 Refugees in Germany

June 21, 2018

The DHL Group is also positioning itself globally by signing the UNHCR #WithRefugees petition Deutsche Post DHL Group has been involved in refugee aid in...

Read Time:4 Minute, 46 Second

Procter & Gamble Advances Systemic Change for Gender Equality in Advertising

June 20, 2018

Strategic partnerships with media and entertainment powerhouses Queen Latifah and Katie Couric launched by Procter & Gamble The Procter & Gamble Company advanced its commitment to...

Read Time:1 Minute, 50 Second

NBA’s Jeremy Lin Fights Bullying Through “You’ve Got the Power” Campaign

June 20, 2018

The pro basketball player Jeremy Lin partners with DoSomething.org to kickstart an anti-bullying movement that is for students, by students Jeremy Lin has spent his...

Read Time:2 Minute, 51 Second

Sublime Communications and Eureka Honoured for Marketing and PR Work

June 20, 2018

Award-winning work from Eureka goes viral and shakes up floorcare category Sublime Communications, a full-service marketing and communications company and Eureka, a floorcare brand behind...

Read Time:3 Minute, 18 Second

Featured Marketing News

PepsiCo Expands Safe Water Access to nearly 16 Million People

Nathaniel Mark

June 19, 2018

The PepsiCo Foundation commits US$4.2 million to WaterAid to increase safe water access in at-risk communities in India and incremental US$2 million to China Women's...

Read Time:1 Minute, 59 Second

Apple “Welcome Home” Campaign Wins Top Honours at the AICP Awards

June 19, 2018

"Welcome Home" by Apple and directed by Oscar-winning director Spike Jonze earns most awarded campaign Apple earned top honours at the Association of Independent Commercial...

Read Time:1 Minute, 39 Second

Doritos Creates the World’s Largest Doritos Chip Made in Jurassic Park

June 18, 2018June 18, 2018

Limited-Edition Giant Doritos Gifted to Fans on Twitter; Final Jurassic Doritos Chip Auctioned for Charity In an "experiment" gone horribly right, Doritos have become dinosaur-sized...

Read Time:1 Minute, 46 Second

American Rhino Launches Its Summer 2018 Campaign

June 15, 2018

Campaign by American Rhino to launch in-store, online, and via social media; and to be comprised of photo, video, and editorial elements exhibiting the aesthetic...

Read Time:3 Minute, 56 Second

Hyundai Marketing Plan Preps for All-New Veloster’s Appearance

June 15, 2018

New Ant-Man and The Wasp-inspired Hyundai commercial captures an awkward stoplight exchange featuring the all-new 2019 Veloster Turbo The all-new Hyundai Veloster will be making...

Read Time:3 Minute, 22 Second

Leo Messi Kicks Off New “Enjoy the Internet” Campaign with Ooredoo