Advertising Archives | World Branding Forum

Read Time:1 Minute, 35 Second

Coca-Cola has launched Canada 150, a campaign celebrating its long-standing heritage in said market with the rollout of a series of initiatives. Coca-Cola has rolled...

Read Time:1 Minute, 1 Second

Advertising Featured Industry News

TBWA Worldwide Hands Philip Brett COO Position

Joshua Hughes

June 16, 2017June 16, 2017

Philip Brett has been appointed Chief Operating Officer for TBWA Worldwide. He will leave Singapore for London to assume the charge. TBWA Worldwide has promoted Asia...

Read Time:1 Minute, 18 Second

Advertising Featured News Videos

Schick Flexes Hydro Muscle in Transformers Tie-up

Joshua Hughes

June 15, 2017June 15, 2017

Schick Hydro and Paramount Pictures' Transformers: The Last Knight have partnered for a push featuring a spot directed by Michael Bay. Schick Hydro has joined forces with...

Read Time:46 Second

Advertising Featured News

Y&R Appoints Troy Lim to ECD Role in Singapore

Joshua Hughes

June 14, 2017June 14, 2017

Y&R Singapore has filled its Executive Creative Director role with the appointment of Troy Lim. He will work closely with CEO, Shirley Tay. Y&R has...

Read Time:1 Minute, 29 Second

Advertising Featured News Videos

Honda Keeps the Peace with Family-Friendly Odyssey

Joshua Hughes

June 13, 2017June 13, 2017

Honda has introduced a campaign promoting the new feature-focused Odyssey, of which the highlight is its Magic Slide second-row seats. Honda has created a campaign to promote...

Read Time:53 Second

Advertising Featured News

Pizza Hut Spins Spidey Web around Classic Cheesy Bites

Joshua Hughes

June 12, 2017June 12, 2017

Pizza Hut is celebrating the Spider-Man: Homecoming release with the return of its Cheesy Bites Pizza to stores across the United States. Pizza Hut is...

Read Time:3 Minute, 19 Second

Advertising Featured News

Global Creative Leaders Join Forces for Cannes Lions

Joshua Hughes

June 9, 2017June 9, 2017

The Cannes Lions has revealed its 2017 programme and the global creative leaders who will have a presence at the festival this month. The 64th...

Read Time:1 Minute, 32 Second

Advertising Featured News Videos

Costa Rica Entices Travellers with Choice Campaign

Deborah Joy Peter

June 6, 2017June 6, 2017

The Costa Rica Tourism Board has rolled out a new campaign with the United Nations World Tourism Organization and CNN in five markets. The Costa...

Read Time:1 Minute, 23 Second

Advertising Featured News Videos

EBay Tailors Experience to Match Individual Taste

Joshua Hughes

June 5, 2017June 5, 2017

EBay unveils new campaign celebrating individuality by harnessing the power of personalisation, enabling shoppers to get what they truly love. EBay has launched Fill Your...

Read Time:2 Minute, 51 Second

Advertising Campaigns Featured News Videos

New Amsterdam Vodka Launches New Ad Campaign

Joshua Hughes

June 1, 2017

Fastest-growing vodka brand in the U.S. looks to celebrate those who give 110% every day New Amsterdam Vodka launches a major consumer campaign today, “Pour...

Read Time:1 Minute, 18 Second

Advertising Industry News

BBDO named most effective agency network in the world

Joshua Hughes

May 30, 2017

Rank Based on the Results of the 2017 Global Effie Effectiveness Index Effie Worldwide has rewarded the agency the most effective advertising agency network in...

Read Time:1 Minute, 34 Second

Advertising Industry Public Relations

WPP’s Data Alliance appoints new CEO

Joshua Hughes

May 24, 2017

Anas Ghazi Assumes New Role in WPP Data Horizontality Team He was previously Managing Director of Global Partnerships for WPP’s Data Alliance and was responsible for partnership...