World Branding Forum

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The visual unification of all Molson Coors Canada brands celebrates seven generations of beer-making and 223 years of a storied heritage. As part of a...

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HyperX Launches We’re All Gamers Campaign

Joshua Hughes

January 17, 2019April 25, 2019

HyperX has launched its We’re All Gamers push, which will be part of the brand’s presenting sponsorship of the NBA Primetime on ABC.

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Wibbitz Points to Video for Gen Z and Millennials

Thomas Ng

January 15, 2019April 24, 2019

Wibbitz has introduced a new study on the difference in preferences, habits, and social video consumption between Gen Z and millennials.

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Dodge Partners with Lego for Metamorphosis

Joshua Hughes

January 3, 2019January 4, 2019

Dodge and Lego have rolled out a Speed Champions building set featuring the Challenger SRT Demon and a new marketing campaign. Dodge and the Lego...

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Campaigns Featured News Videos

CarGurus Revs Up with New Brand Campaign

Deborah Joy Peter

December 28, 2018December 28, 2018

CarGurus has put together a third creative campaign targeting its American audience. The push spans television and digital advertising. Online automotive platform, CarGurus, has released...

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Campaigns Featured News Videos

Krispy Kreme Saves the Gingerbread People

Deborah Joy Peter

December 18, 2018December 18, 2018

In conjunction with the holiday season, Krispy Kreme is treating fans to its Gingerbread Glazed Doughnuts from now until the eve of Christmas. Krispy Kreme...

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Campaigns Featured News Videos

Air Canada Sweetens Homecomings Worldwide

Joshua Hughes

December 17, 2018December 17, 2018

Celebrating homecomings at airports across the globe, Air Canada has surprised customers in Tokyo, Washington, Montreal, and other cities. Extending its Christmas campaign from last year,...

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TBWA Names James Sowden Chief Strategist

Joshua Hughes

December 12, 2018December 12, 2018

TBWA in New York has announced the entry of former BBH veteran, James Sowden, who joins TBWA\Chiat\Day as Chief Strategy Officer. TBWA has hired James Sowden...

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Dodge Pimps Santa’s Ride in Social Media Series

Thomas Ng

December 5, 2018December 5, 2018

Dodge has added to its Big Finish campaign platform with a seven-part social media series starring professional athlete, Bill Goldberg. Dodge has unveiled Jolly Fast Man,...

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Huami Gifts Amazfit Cheer to American Shoppers

Thomas Ng

December 4, 2018December 5, 2018

Huami has announced the availability of its Amazfit Verge smartwatch in the United States and the launch of its Giftness of Fitness initiative. Global wearables company,...

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Design Featured News

Hyundai Appoints BTS Palisade Ambassadors

Deborah Joy Peter

November 27, 2018November 27, 2018

Hyundai has announced the appointment of seven-member music group, BTS, as the global brand ambassadors for its Palisade SUV. Hyundai has named seven-member group, BTS,...

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Ram Trucks Takes Thanksgiving on the Road

Joshua Hughes

November 22, 2018November 22, 2018

Ram Trucks has launched a holiday push with a short film. With the title Thanksgiving Grace, the spot was developed for American television. Ram Trucks...