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Maserati Levantevideo

Maserati Dials Levante Up A Notch with Mobile App

Designed for IOS and Android devices, it offers a spectacular preview of the SUV, opening with a clean canvas to showcase the car Maserati is...
Grey Michael Houston

Grey Builds Mobile Muscle with ArcTouch Takeover

The move enhances Grey’s ability to drive creative thinking leading to big platform ideas true to its Famously Effective mission Global marketing communications shop, Grey...
Verve Mark Ollila

Verve Mobile Nabs Nokia’s Ollila for Dual Role

As General Manager and Chief of Staff, he will work with company lead, Tom Kenney, to grow the innovation team Mobile advertising firm, Verve, has named...
Publicitas Videovideo

Publicitas Rolls Out Video and Mobile Formats

With 125 years in the business, the firm will use the launch to continue empowering clients to remain at the forefront of advertising technology International...
Yonder Media Logo

GroupM Dials Beyond Mobile with Yonder Takeover

The acquisition continues GroupM's growth focus in new markets and emphasis on developing solutions for clients on digital platforms   GroupM has added South Africa's specialised mobile marketing...
Nielsen Logo

Nielsen Dials Mobile Measurement Up Six Notches

The research giant has expanded its mobile measurement capabilities to include six more countries to match the growth of digital advertising Expanding its global footprint for...
Mindshare Logo

Mindshare Nabs Global Mobile Agency of the Year Title

The WPP media agency grabs seven trophies at the latest installation, earning itself top position at the 2015 awards show by MMA Mindshare, the media agency part...
video

Apple Keeps the Mobile Doctor Away with New Releases

Taking its brand to the next level, its latest innovations include the iPhone 6s, iPhone 6s Plus, Apple TV, and iPad Pro complete with...
Mobile Travel Feature

UK Consumers Are Using Mobile Devices More Than Ever To Engage With Digital Travel...

Study from Expedia Media Solutions and comScore Reveals Consumer Travel Decisions in a Multiscreen World and the Implications to Travel Brands and Advertisers A new...
Yahoo Headquarters

Yahoo Brings Mobile Audience Targeting to Native Advertisers

Yahoo Gemini Integrates Flurry Personas for Enhanced Mobile Audience Targeting With more than a million apps in the world, and U.S. smartphone users spending 88...
Mobile Advertising

Driven by Mobile: Ad Platforms Expected to Reach US$111 Billion in 2020

The mobile market is the key focus for companies serious about advertising Major companies acting worldwide in the captive advertising space—namely Yahoo, Facebook, Google, Microsoft,...
Mobile phone and credit card

One-third of Black Friday Online Revenue Was Mobile

Over one-third of all Black Friday online revenue came from shoppers on mobile devices. The largest mobile commerce platform provider for retail in the U.S.,...

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Dolly Parton, Dollywood, Roller Coaster

Dolly Parton ‘excited’ to launch new roller coaster at Dollywood

The 76-year-old country star and entrepreneur, Dolly Parton, who opened the world-class amusement park, Dollywood, in her native Tennessee back in 1986, announced on...
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