An industry first, it was developed by creative agency, Goodby Silverstein & Partners, and designed for Android and iOS devices Princess Cruises has released a new...
The move enhances Grey’s ability to drive creative thinking leading to big platform ideas true to its Famously Effective mission Global marketing communications shop, Grey...
As General Manager and Chief of Staff, he will work with company lead, Tom Kenney, to grow the innovation team Mobile advertising firm, Verve, has named...
With 125 years in the business, the firm will use the launch to continue empowering clients to remain at the forefront of advertising technology International...
The acquisition continues GroupM's growth focus in new markets and emphasis on developing solutions for clients on digital platforms GroupM has added South Africa's specialised mobile marketing...
The research giant has expanded its mobile measurement capabilities to include six more countries to match the growth of digital advertising Expanding its global footprint for...
The WPP media agency grabs seven trophies at the latest installation, earning itself top position at the 2015 awards show by MMA Mindshare, the media agency part...
Study from Expedia Media Solutions and comScore Reveals Consumer Travel Decisions in a Multiscreen World and the Implications to Travel Brands and Advertisers A new...
Yahoo Gemini Integrates Flurry Personas for Enhanced Mobile Audience Targeting With more than a million apps in the world, and U.S. smartphone users spending 88...
The mobile market is the key focus for companies serious about advertising Major companies acting worldwide in the captive advertising space—namely Yahoo, Facebook, Google, Microsoft,...