First-time representatives from Georgia, Nigeria, Kenya, and Sri Lanka make up part of the jury from 50 countries at the 2018 Cannes Lions festival
Cannes Lions, the International Festival of Creativity, has today announced the 413 jury members chosen to award and celebrate the best creative work from around the world.
This year’s juries are composed of individuals from 50 countries, including for the first time representatives from Georgia, Nigeria, Kenya and Sri Lanka.
Continuing the drive for a more diverse mix within the jury room, this year includes 46% female jury members, as well as a wide mix of creative agencies, brands, media owners and production companies.
“The job of the Cannes Lions jury is to act as the custodians of creativity and celebrate work that demonstrates the value of creativity in all its forms. We are committed to ensuring that our juries include a diverse range of people from across the branded communications ecosystem,” said Jose Papa, Managing Director of Cannes Lions.
Last year the Festival announced new Lions with the introduction of a new Awards architecture to better reflect and support the fast-moving creative industries.
These Lions include Creative eCommerce Lions, Brand Experience & Activation Lions, Social & Influencer Lions, Sustainable Development Goals Lions, and the Industry Craft Lions.
An overall reduction in the number of categories within individual Lions refined the focus, while new categories were introduced to reflect how creative companies are operating.
“Cannes Lions is now in its 65th year and in that time the industry, and the organisations operating within it, has changed dramatically. These new specialised Lions require a broader range of skills and experience which will ultimately help expand our perspective of creative excellence.
“The Lions are constantly evolving, just as the industry is, and our jury members are fundamental to ensuring that we keep creativity at the core of what we do,” said Terry Savage, Chairman, Cannes Lions.
The 2018 Cannes Lions Awards will be presented at ceremonies taking place each evening throughout the Festival from the 18 to 22 June.
The World Branding Forum is an official media partner of Cannes Lions.