Hootsuite, a social media management platform, has appointed Rob Coyne as General Manager for Europe, Middle East and Africa (EMEA). He will be responsible for overall company performance, building on recent successes, and ensuring the continued growth of the business.

Before joining Hootsuite Rob was the Managing Director of leading digital marketing organisation Kenshoo, growing its business and presence in London, Paris, Munich, Amsterdam and Stockholm. Prior to that, he spent over 10 years at Oracle and SAP leading sales and developing the businesses across EMEA.

Hootsuite has more than 1,000 enterprise customers across the EMEA. In July 2016 the company reached cash flow positive and has built partnerships with six leading social advertising organisations. These technology partners are enabling Hootsuite customers to execute social advertising programmes at scale, across the major social channels.

“Rob comes with a fantastic background in social marketing and advertising solutions and will support our customers in developing both paid, owned, and earned social strategies. Social is in his DNA and his close relationships with partners such as Facebook, Instagram, LinkedIn and Twitter will only strengthen our connections across the region. Our customers are innovators in their approach to social media and as an industry veteran, Rob will provide expertise in the advertising space,” said Bob Elliott, Senior Vice President of Global Sales, Hootsuite.

“The Hootsuite team is second to none and I’ve admired the clarity in which the executive team has driven the company forward with a strategy and focus around delivering value to the customer. I believe in helping businesses embrace social to ensure they better serve their customers throughout the entire customer journey,” added Coyne.

Hootsuite is searching for new talents across EMEA with over 35 open roles in the company.

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