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Partnering with Vintage Wine Estates, the publishing juggernaut ventures into wine for the first time to unveil new collection dubbed ‘Vintages by Harlequin’

Women books publisher, Harlequin, has launched a new line of three wine varietals called ‘Vintages by Harlequin’ in collaboration with Vintage Wine Estates, a group of vintner families who have assembled a collection of wineries and wine brands from the North Coast of California region. Its offerings are sold in restaurants and retailers worldwide.

“We are very excited about this business development and partnership. Harlequin has a deep history of creating experiences for women and we are thrilled to bring this new opportunity to market. Vintage Wine Estates produces superior products and we’re proud to affix our brand to these carefully selected wines,” said Craig Swinwood, Publisher and CEO of Harlequin.

The brand new collection features three varietals which include a bright and delicate chardonnay, full-bodied cabernet sauvignon, and juicy and complex red wine blend. Currently available exclusively on Amazon, the wines are being marketed solely to American consumers.

Nancy Walker, a winemaker at Vintage Wine Estates, is a master blender who has won best-of-class accolades and gold medals internationally, including 22 golds for Middle Sister Wines. She crafts Vintages by Harlequin wines to showcase the varietals’ individual styles as well as the nuances of the regions they are harvested from.

“We couldn’t be happier to be producing the first range of wines bearing the Harlequin brand. It’s a special experience to sit down with a good book and glass of wine. We look forward to offering Harlequin readers that moment of everyday indulgence,” said Terry Wheatley, Executive Vice President, Sales and Marketing for Vintage Wine Estates.

Harlequin has titles issued worldwide in 34 languages and sold in 102 international markets. The company publishes more than 110 titles monthly and more than 1,300 authors from around the world. The long-standing publisher has offices in 14 countries, including offices in Toronto, New York, and London.

About Post Author

Olivia Pearce

Branding Editor. Passionate about all things branding, I like to find out the stories behind a brand. If I do have any spare time, I enjoy watching documentaries.
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