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Created in partnership with RO New York, Gloria Vanderbilt Jeans has released its fall campaign starring supermodel, Iman, and three others.

Gloria Vanderbilt Jeans has debuted its Fall 2017 push, We Are All One, starring supermodel, Iman; beauty icon, Tatjana Patitz; Sports Illustrated Swimsuit’s Elsa Benitez; and American plus star, Tara Lynn. A brand launched by a woman for women, the effort exemplifies its roots.

Created by RO New York, with creative direction from Rony Zeidan and photography by Paola Kudacki, the above is an evolution of the brand’s spring campaign, We Are One. The spirit of the new push is captured in a behind-the-scenes video now available online.

“We have provided for millions of women across all body types and sizes for decades. We are thrilled to celebrate our iconic brand with a timely message. Iman, Tatjana, Elsa, and Tara exemplify the spirit of Gloria Vanderbilt Jeans,” said Jack Gross, CEO of ONE Jeanswear Group.

About Post Author

Olivia Pearce

Branding Editor. Passionate about all things branding, I like to find out the stories behind a brand. If I do have any spare time, I enjoy watching documentaries.
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