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Zara will unveil its latest collaboration with Italian designer Stefano Pilati on October 3rd. The campaign, Featuring Pilati and supermodel Gisele Bündchen, will debut on that day. This new collection will offer men’s and women’s clothing and accessories and will be showcased at Paris Fashion Week.

Renowned photographer Steven Meisel captured the Stefano Pilati x Zara collection campaign in New York City. Known for his iconic black-and-white portraits, Meisel’s images showcase Pilati and Bündchen modelling select pieces from the new line.

Stefano Pilati with Gisele Bündchen in Zara campaign
Image Source Zara

Channeling Pilati’s signature style, the collection is a masterclass in timeless elegance. Expect fluid fabrics and impeccably tailored silhouettes that balance refinement and effortlessly cool. As reported by FashionNetwork.com earlier this month, the 30-piece collection caters to both men and women and is complemented by a range of accessories like shoes and leather goods.

Addinatally, Milan-born designer Stefano Pilati has built an impressive career with stints at prestigious fashion houses such as Yves Saint Laurent and Ermenegildo Zegna. Since launching his label, Random Identities, in 2017, Pilati has gained a devoted following for his cutting-edge, gender-neutral designs. In addition to his work with Random Identities, he has collaborated with luxury giants like Fendi and Louis Vuitton in recent years.

Zara’s strategy of partnering with renowned designers continues. Recent collaborations include Narciso Rodriguez, Kassl Editions, and Ader Error, marking Zara’s entry into the digital world with Zepeto. Most recently, Zara teamed up with Harry Lambert for a whimsical circus-themed collection.

In addition to Zara’s collaborations, its sister brand, Zara Home, has made notable progress in enhancing its reputation through partnerships with renowned names. This month, Zara Home revealed an exciting new collaboration with the esteemed French publishing house Éditions Gallimard.

Established in 1974, Zara operates over 1,800 stores globally. It’s part of the Inditex group, including brands like Massimo Dutti, Bershka, Stradivarius, Pull&Bear, Oysho, Zara Home, and Lefties.

Zara with Gisele Bündchen
Image Source Zara

Furthermore, Inditex, led by Marta Ortega, remains financially strong. The company reported €18.065 billion in revenue for the first half of the fiscal year, a 7.2% increase compared to last year.

The Arteixo-based group is undergoing key operational changes. Notably, the directors of Bershka and Stradivarius have joined the executive committee. Not only that, Zara is also expanding its second-hand platform, showcasing its increased focus on sustainability and the circular economy. At the same time, the company is strengthening its digital reach with the debut of Zara’s livestream shopping experience.

Zara continues to redefine the fashion landscape, proving that style and innovation can coexist seamlessly. With its commitment to quality, trendsetting designs, and a focus on sustainability, Zara remains a force to be reckoned with in the global fashion industry.

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Nara James

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