The Dom Pérignon P2 campaign titled Touched with Plénitude has launched and stars Academy-Award-winning actor, Christoph Waltz.
Premium champagne producer, Dom Pérignon, has unveiled the latest addition to its P2 collection dubbed Plénitude Deuxième. In line with said release, a campaign titled Touched with Plénitude has launched and stars refined Academy-Award-winning actor, Christoph Waltz.
A visual expression of the P2 encounter, the push is designed to bring to life the intimate sensations and emotions which define the new release. With the secret in the sip, the spot captures the delicate balance between serious and playful, with the film portraying a moment of fullness.
The commercial was created in collaboration with renowned portrait photographer, Billy Kidd. His vision on how to represent the moment made him a natural choice. His artistic touch adds a fresh dimension to the Dom Pérignon P2 escapade, truly complementing Waltz’s interpretation.
Meanwhile, focus is placed on the unique maturation process of the vintage. The aging progression is delivered in stages so that the champagne is disgorged to furnish a refined pour. The result of 16 years of elaboration in the cellars, the Plénitude Deuxième was closely monitored.
The Dom Pérignon Touched with Plénitude push was shot in black and white, and features soft and natural light with a hint of wind. A distinct departure from the brand’s dark codes, the imagery captures the suspended moment of someone in the midst of fully savouring an experience.
