Campari today unveiled the cover image for its 2015 Calendar, entitled ‘Mythology Mixology’.
The brand also confirmed that the official unveil date for the next edition will be the 5 November 2014.
The iconic Calendar cover image features this year’s stunning leading lady, Eva Green, wearing a beautiful custom-made red gown poised against Campari’s wheel of time. The wheel symbolises the key dates in Campari’s rich and colourful past, where 12 of its most iconic and best-loved cocktail recipes were born.
Whilst these intriguing stories journey through Campari’s over 150 year history to date, the collection also has a distinct contemporary feel that challenges fans to look to the future and imagine the endless possibilities for the timeless spirit brand.
Eva’s striking stance entices fans in to join her on an imaginative journey of discovery, as the dazzling heroine leads us through a contemporary reinterpretation of the brand’s history and celebrates the classic cocktail recipes that are still so popular in today’s modern world.
The Calendar was shot by the worldwide acclaimed and exhibited fine art photographer Julia Fullerton-Batten, the first ever woman to get behind the lens on the Campari Calendar.
The Campari Calendar, of which only 9,999 copies are printed, will not go on sale but will be distributed to friends of Campari around the world.
Campari fans can follow the journey on social media and get involved in the action at #CampariCalendar. They can discover all of the Calendar imagery and will be able to watch behind the scenes footage across the Campari feeds, including Facebook, Twitter, Instagram, Pinterest.