Featured Archives | World Branding Forum

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CoCo, Heinz, LEGO, Neutrogena and Spotify amongst 318 winners at the 2019 World Branding Awards at Kensington Palace The special tenth edition of the World...

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Advertising Featured News

John Lewis unveils heartwarming ‘Excitable Edgar’ Christmas ad

Joshua Hughes

November 14, 2019

John Lewis & Partners and Waitrose & Partners launch first-ever joint Christmas TV advert, 'Excitable Edgar' In their first-ever joint Christmas campaign, John Lewis &...

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Branding Featured News

Wolff Olins reimagines Vonage as a next-generation communications brand

Olivia Pearce

November 13, 2019

Vonage on path to become world's most flexible communications platform with new human-centered design Vonage, a provider of residential telecommunications services based in New Jersey,...

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Campaigns Featured News

Mercedes-Benz USA and Mattel tackle gender stereotypes in No Limits campaign

Nathaniel Mark

November 12, 2019

Mercedes-Benz and Mattel empower next generation of female leaders through STEM-focused initiative “That’s for boys, not for girls” – a social stigma Mercedes-Benz USA (MBUSA)...

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Featured Marketing News

Marie Curie ‘Whatever you call it’ campaign

Joshua Hughes

November 5, 2019November 5, 2019

Marie Curie are encouraging people to talk about death in their new campaign that holds the tag line ‘Whatever you call it, we should all...

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Advertising Featured News

Walkers crisps to launch Mariah Carey ad

Joshua Hughes

November 4, 2019March 15, 2023

Walkers will launch their new range of Christmas-flavoured crisps with the help of Mariah Carey. Besides, the Walker logo is more famous among people. This...

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Advertising Campaigns Featured News

Asda, Argos and Iceland unveil Christmas 2019 ads as Halloween passes

Nathaniel Mark

November 1, 2019

Christmas comes right off the heels of Halloween festivities with just-released Christmas ads Even before the Halloween decorations can be taken down, three British supermarket...

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Advertising Featured News

Nike opens Chicago style pop-up shop to highlight its sports culture

Joshua Hughes

November 1, 2019

Nike highlights Chicago sports culture in 'Sport Changes Everything' campaign Chicago has its own attitude, its own culture and manner, and Nike, a five-time winner...

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Campaigns Featured News

Domino’s celebrates JOMO: The Joy of Missing Out

Olivia Pearce

November 1, 2019

Domino's bolsters presence as perfect partner to the Joy Of Missing Out Domino's Pizza UK, an American pizza brand, and VCCP UK antidotes fears of missing...

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Campaigns Featured News

John Lewis encourage customers to reduce, reuse and return packaging

Olivia Pearce

October 30, 2019

John Lewis & Partners Oxford shop first in UK to trial reusable ‘Click and Collect’ bag made from 100% recycled materials John Lewis & Partners,...

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Campaigns Featured News Technology

BT teaches children to code in iconic London landmark takeover

Thomas Ng

October 29, 2019October 29, 2019

BT is helping 5 million schoolchildren learn coding skills through its ‘Barefoot’ tech education programme British Telecommunications – BT is taking over the world-famous Piccadilly...

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Advertising Featured News

McDonald’s Happy Meal ad brings back sweet memories of our childhood

Joshua Hughes

October 25, 2019

McDonald's and TBWA\Paris create ad featuring young boy who collects memories and keepsakes McDonald's has unveiled a touching ad that features a young boy who...