The collaboration is part of PopSockets’ ‘Poptivism’ charitable programme, with 50 per cent of sales going to the Dunkin’ Joy in Childhood Foundation to support health and hunger relief for kids in underserved communities
Dunkin’ and PopSockets, a maker of expandable phone grips and lifestyle accessories, have announced that new Dunkin’-inspired PopThirst cup sleeves, complete with a doughnut- and coffee-themed PopTops are available now.
The new sleeves, designed to perfectly hold your coffee, offer fun styles and temperature control so you can sip in style all summer long. This limited-edition Dunkin’ drop is part of PopSockets’ ‘Poptivism’ charitable programme, with 50 per cent of sales going to the Dunkin’ Joy in Childhood Foundation to support health and hunger relief for kids in underserved communities.
Dunkin’ is the first brand to collaborate with PopSockets to bring branded PopThirst sleeves to fans. Dunkin’ fans can choose from two unique PopThirst bundles, one featuring a strawberry frosted doughnut PopTop, and the other featuring an iced coffee-themed PopTop.
The PopThirst sleeves are designed with a non-slip material that reduces hand slippage when sipping your coffee, and when you’re not using the sleeve, it can fit compactly into a pocket or purse for easy on-the-go use.
“This joint effort is sure to make many Dunkin’ and PopSockets fans happy whilst helping to support the Dunkin’ Joy in Childhood Foundation’s mission of providing the simple joys of childhood to kids battling hunger or illness,” said Kari McHugh, Executive Director of the Dunkin’ Joy in Childhood Foundation. “This ‘Poptivism’ programme will make a big impact to help bring joy to kids who need it the most.”
“PopSockets is excited to team up with Dunkin’ to help kids in need through this fun, new PopThirst design. PopSockets’ mission is to create a positive impact, and this limited edition ‘Poptivism’ collaboration gives fans of both brands the opportunity to support Dunkin’s Joy in Childhood Foundation,” said Jennifer Forman, Director of Poptivism and Corporate Citizenship.
The Dunkin’ Joy in Childhood Foundation has granted more than US$26m/£19.7m since its inception in 2006 and will grant US$5m/£3.7m this year. Part of the Foundation’s 2020 giving was centred around COVID-19 relief for families affected by the crisis.
Since March, the Foundation has provided US$1.25m/£949k in emergency grants to hunger relief and health organisations, given free coffee and breakfast treats to 20,000 healthcare workers, started a first-of-its-kind healthcare worker trauma relief programme, Hero Recharge, with First Descents, and more.