Now, in its 10th year, the World Branding Forum is set to return to the Hofburg Palace – Vienna, for its 14th edition of the Brand of the Year Awards.

The Animalis Edition of the Forum’s world-renowned, and highly coveted event will see the world’s best Pet and Animal brands recognised for their tireless efforts, innovation, and dedication to the branding industry, which has secured their place in their consumers, and furry friends’ hearts.

“The 2021-2022 edition of the Animalis Awards was forced to go virtual for the first time ever, due to the travel risks posed with the global pandemic. We are delighted to return to Austria to celebrate in person this year! Its going to be a fantastic, long-overdue celebration!” Danny Pek, Executive Director, World Branding Forum

This year, over 100,000 consumers have voted for their favourite brands, and nearly 1,500 brands have been nominated, across 47 countries. Out of these, less than 10% have been successful in clinching the title, just proving how exclusive the Brand of the Year accolade really is.

“To become a Brand of the Year in the Animalis Edition of the awards, brands must continue to listen, empathise and adapt their offerings to fit the customers’ needs at any moment, with perfectly crafted products that are a source of delight for the consumer, whatever species they are.”Richard Rowles, Global Chairman, World Branding Forum.

The Animalis Edition will be held in Vienna, Austria in late July and the winners will be contacted in the next 4 weeks.

Previous winners include Animal Planet, FRONTLINE, PetPlan, KONG, Tetra, The Jane Goodall Institute, Whiskas, Exo-Terra, Royal Canin, EHEIM and Moser to name a few; each brand named “Brand of the Year” in their respective categories.

For more information about the awards please visit the official Brand of the Year website.

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