Branding Archives | World Branding Forum

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In December 2021, Renault opened its online merchandising shop, "The Originals Store Renault", featuring miniatures of the brand's most iconic models: R5, 4L, R12 Gordini,...

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Branding Featured General News

Mukesh Ambani Plans Bid for UK Retailer Boots

Olivia Pearce

April 29, 2022April 29, 2022

The Indian billionaire Mukesh Ambani, is the biggest shareholder and chairman of retail-to-energy group Reliance Industries. Ambani has revealed his plans to bit for UK...

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Campaigns Featured General Marketing News

Burger King Fans Can Only Name The Whopper

WBF

April 28, 2022April 28, 2022

Regardless of where you are in the world, you’ll find Burger King menus feature a wide range of products. In America, even the burger selection...

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Campaigns Featured General Marketing News

eBay’s Small Business Campaign Celebrates Limitless Possibilities

WBF

April 28, 2022April 28, 2022

eBay’s latest work by McCann London, ‘‘There’s a Small Business for That’ focuses on the moment a little hero realises you can shop it all...

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Branding Campaigns News Press Release Public Relations

Newly Rebranded Discover Boating and Agency of Record, Cutwater, Honor Next Generation of Boaters

Ashley Ooi

April 26, 2022June 23, 2023

Debut campaign celebrates boaters from all backgrounds in an open invitation to explore life in, on, and under water Discover Boating, powered by the National...

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Campaigns Featured General News

Medalla Light Works To Rebuild Coral Reefs

WBF

April 22, 2022

With the climate crisis causing an increase in natural disasters across the globe, Medalla Light brewery is decidedly taking action in defence of the planet’s...

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Branding Featured General News

TiNDLE Chicken Launches in the U.K.

Olivia Pearce

April 20, 2022

Singapore’s Next Gen Foods has announced it is bringing its TiNDLE brand of vegan chicken to the U.K. Starting this month, the plant-based poultry alternative...

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Advertising Campaigns Featured General News

McVitie’s Got Talent

Olivia Pearce

April 14, 2022

McVitie’s has partnered up with Britain’s Got Talent in the biscuit brand’s biggest ever sponsorship deal. The “Golden moments” campaign focuses on spreading fun and...

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Branding Featured General News

Klarna alters their main focus

Olivia Pearce

March 24, 2022

Swedish bank Klarna was pivotal in the birth of the booming Buy Now Pay Later (BNPL) category. But with competition in the sector heating up,...

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Design Featured General News Technology

Alpha Motor Corporation: ACE Electric Coupes

Joshua Hughes

March 21, 2022March 21, 2022

Alpha Motor Corporation unveils its ACE electric vehicle coupe series, which features three new models named ACE, ACE performance edition, and SUPER ACE. Each model...

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Branding Featured General News

Google Cloud partners with Flipkart

Joshua Hughes

March 8, 2022

Google Cloud has partnered with Flipkart to help the Indian e-commerce company with its cloud strategy. Hoping to improve the customer service and bring in...

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Campaigns Featured General News

Heinz unveils interactive campaign against child hunger

Joshua Hughes

February 22, 2022

Heinz has revealed their plans to feed the disadvantaged children of the United Kingdom through their new interactive campaign which draws awareness to how children’s...