Conor McGregor has teamed up with the custom clothing brand, David August, to roll out August McGregor, a brand new menswear label.

Custom clothing brand, David August, has teamed up with UFC champion, Conor McGregor, to create a menswear label dubbed August McGregor, which features modern suiting, sportswear, and accessories inspired by the athlete. The partnership marks his first apparel-led venture.

Complete with shirts and more, while designed and priced to appeal to millennials who follow the fighter’s sartorial style, the premiere collection will consist of a minimum of 10 looks. The spring/summer 2018 line will be available online and in select department stores come January.

“In helping our celebrity and athletic clients use fashion as a platform to build their brand, I saw the potential to reach a wider audience. I want every guy to experience the same power and confidence Conor does whenever wearing our suits,” said David Heil CEO and Creative Director at David August.

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