Eliza Jane, Author at World Branding Forum

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Old Navy Donates Over $30 Million of Clothing to American Families in Need Old Navy has been clothing American families since 1994 and recognises that...

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Branding Featured News Technology

Airbnb and Bumble creates fun online experiences for virtual first dates

Eliza Jane

May 18, 2020

If you’re single right now and looking to mingle virtually, you’re not alone. In fact, you may be amongst the more than 100,000 Bumble users...

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Campaigns Featured News

OTB Foundation launches fundraising campaign with Publicis Italy

Eliza Jane

May 15, 2020

OTB Foundation and Publicis Italy celebrates bravery in new fundraising campaign OTB Foundation (Only The Brave) has launched its first fundraising campaign with Publicis Italy...

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Featured Marketing News

Casetify announces debut of Hello Kitty in two special edition collections

Eliza Jane

May 13, 2020May 13, 2020

Casetify welcomes Hello Kitty to the co-lab programme for two special edition collections Lifestyle brand Casetify is inviting Sanrio's fan-favourite character, Hello Kitty, to makeover...

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Advertising Campaigns Featured News

TikTok produces its first UK TV advert alongside #BrighterInside campaign

Eliza Jane

May 12, 2020

TikTok has launched its first-ever TV advertisement in the UK. The ad is part of the company's “A Little Brighter Inside” campaign, where it shines...

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Campaigns Featured News

Heineken Company launches “Back the Bar” initiative around the world

Eliza Jane

May 11, 2020

Heineken launches Back The Bar initiative to support restaurants and bars amidst pandemic Heineken brands have been enjoyed in restaurants and bars around the world...

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Campaigns Featured News

Nike partners Good360 to donate footwear to healthcare professionals

Eliza Jane

May 11, 2020

Nike donates more than 140,000 pieces of footwear, apparel and equipment globally In recognition of frontline healthcare workers combating COVID-19 around the world, winner of...

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BMW works drivers trains online regularly with Formula Medicine

Eliza Jane

May 7, 2020

Fitness training plays a major role in the everyday life of, luxury car brand, BMW works drivers, particularly in the off-season and the current situation....

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Campaigns Featured News

Spotify introduces “Our Roots. Our Sound.” campaign

Eliza Jane

May 6, 2020May 6, 2020

Spotify launches new campaign to celebrate Asian American & Pacific Islander Heritage Month Over the last year, media from across Asia has had several notable...

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Design Featured News

Rose joins TEDI’s vision to brand a university for future engineers

Eliza Jane

May 5, 2020

TEDI-London has asked Rose, a company specialised in creating, evolving and developing brands, to create the identity for the engineering university of the future, to...

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Advertising Campaigns Featured News

Libresse launches its first ever board game with “Know Your V” campaign

Eliza Jane

May 4, 2020May 4, 2020

Libresse Malaysia, a female hygiene and health company, has launched its "Know Your V" campaign to encourage and educate women on knowledge and facts about...

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Branding Featured News

Rolls-Royce exclusive honey exceeds their 2020 volume targets

Eliza Jane

May 4, 2020

Conserving this vital but declining species aligns with Rolls-Royce wider environmental vision and practices Although the brands' car manufacturing has been temporarily suspended, production of...