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The sixth largest clothing retailer in the UK, Sainsbury‘s Tu Clothing, has scraped plastic hangers all across its baby range. Following this big initiative, the brand has replaced five million plastic hangers, saving 103 tonnes of plastic.
Since its launch in 2004, the brand has always offered design-led and excellent quality in womenswear, menswear, and childrenswear. Besides this, Tu Clothing greatly understands what causes a considerable impact on the world. Hence, to execute its environmental sustainability target, the clothing brand unveils cardboard hangers in its entire baby range.
Tu Clothing aims to spread global awareness regarding this non-biodegradable substance, plastic. Unfortunately, if untreated, this hazardous material will stick around for ages, posing serious threats to the environment and wildlife.
The introduction of new cardboard hangers will soon be available in its 400 stores after a successful swap in the UK supermarket first.
By reducing the volume of plastic hangers in its outlets, Tu Clothing offers recycling material to its customers. As a result of this recycling and reusing scheme, people can reduce the otherwise impact of plastic.
Moreover, to encourage this cause, Tu Clothing also offers an in-store recycling booth for plastic hangers. When checking out, people can submit their spare plastic hangers for recycling purposes.
According to company statistics, till now, Tu Clothing has collected 85 tonnes of plastic by collecting 12 million hangers from the checkout.
Not only this, the clothing retailer is making a significant effort to reduce its plastic consumption. Consequently, Tu Clothing has become the first UK retailer to replace its plastic laundry detergent packaging with cardboard.
