Advertising Archives | World Branding Forum

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Fans and consumers can now say goodbye to the old Meow Mix jingle. In its place, is a new iteration featuring dancing cats and JC...

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Advertising Branding Campaigns Marketing

Hans Brinker Hostel Embraces Reputation of Being ‘The Infamous’

Ashley Ooi

July 26, 2023

The Hans Brinker Hostel in Amsterdam has released its latest advertisement, paying homage to none other than itself. Working with DDB Amsterdam and 180 Amsterdam,...

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Advertising Branding Featured General News

Selena Gomez’s Rare Beauty Blush Hits Booming Revenue of $70M a Year

Maheen Fatima

July 21, 2023

Selena Gomez's Rare Beauty Blush is on pace to triple the brand's net gain in 2023 after its clanging net revenue of $70 million in the previous...

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Advertising Branding Campaigns Design Featured Marketing

Maynards Bassetts Continue to ‘Set The Juice Loose’ in OOH Campaign

Ashley Ooi

July 21, 2023

Mondelēz International’s confectionary brand Maynards Bassetts has launched a vibrant Out Of House (OOH) campaign throughout London, themed ‘Set The Juice Loose’. Working with VCCP...

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Advertising Branding Campaigns Featured

The AA Launch Marketing Campaign “It’s Ok, I’m With The AA”

Ashley Ooi

July 20, 2023July 20, 2023

British driving service business The AA has launched its latest marketing campaign, “It’s Ok, I’m With The AA”. The advertisements were developed by the creative...

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Advertising Branding Campaigns News

Fiat Begins ‘Operation No Grey’ in Campaign Video

Ashley Ooi

July 17, 2023July 17, 2023

Italian automobile brand Fiat is saying goodbye to its grey cars in true Italian fashion, painting the town orange and bright. In its latest Operation...

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Advertising Featured General News

Proper Snacks Rolls Out Barbie Themed Pink Corn-er shop

Maheen Fatima

July 13, 2023

Ahead of the Barbie movie release, Proper Snacks is rolling out a Barbie-themed corner shop in London this month. As excitement mounts for the upcoming Barbie...

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Advertising Branding Featured General News

Sephora Opens Second London Shop in Westfield Stratford City

Maheen Fatima

July 12, 2023

Sephora UK, the beauty emporium, opens its grand second store in Westfield Stratford City. Sephora's return to the UK market after 18 years has undeniably boosted...

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Advertising Branding Marketing News Technology Videos

Apple’s Latest iPhone 14 Commercials Promote Battery Life and Crash Detection

Ashley Ooi

July 12, 2023

Household tech brand Apple has released its latest slew of commercials, featuring the iPhone 14 Plus and iPhone 14 Pro. The advertisements come as the...

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Advertising Branding Featured News

Birkenstock Considers IPO as ‘Ugly Sandal’ Trend Rides High

Maheen Fatima

July 12, 2023

The German sandal maker, Birkenstock, is considering an Initial Public Offering (IPO), valuing it at £4.7bn. Birkenstock, the iconic comfort sandal brand backed by private...

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Advertising Branding Featured News Technology

M-Cube Unveils Immersive Installation in Florence Train Station

Maheen Fatima

July 11, 2023

M-Cube's 30 million pixel installation at the Florence train station gives life to an immersive audio and video installation, integrating hues of 3D art. M-Cube,...

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Advertising Campaigns Featured News

Crosta & Mollica Dive Into Channel 4 Food Sponsorship

Maheen Fatima

July 10, 2023July 10, 2023

Crosta & Mollica make an absolute statement for its first-ever sponsorship of Channel 4 Food and Cooking Inspirations. Launching on 8th July 2023, UK-based Italian...