World Branding Forum

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This winter holidays, Corona Beer integrates a unique twist on the traditional ugly sweater concept and innovative designer beer bottles. Following this blend, Corona partners...

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Advertising Featured General News

Tesco Offers a Themed Pub to Celebrate King Charles Coronation

Maheen Fatima

May 4, 2023

Yes, you've heard it right! King Charles coronation is just around the corner. Following this, Tesco offers a coronation-themed pub, the first of its kind,...

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Entertainment News

The New Anointing Oil for King’s Coronation

Kanta Devi

March 10, 2023March 13, 2023

Buckingham Palace has announced the preparation of a new anointing oil for King Charles’ coronation ceremony. The sacred “chrism oil” was consecrated in a religious...

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Campaigns Featured Marketing News

Corona and MullenLowe LA playfully taps into a common cultural challenge

Olivia Pearce

August 4, 2021

Corona celebrated the launch of its Hard Seltzer Limonada with an activation on the Las Vegas Strip, where people were asked to order the product...

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Campaigns Featured News

Corona comes to the aid of China’s struggling lime farmers

Olivia Pearce

March 4, 2021

Corona beer's initiative creates new farming jobs in the community and improves crop quality Corona beer lovers know there’s only one thing that can make...

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Advertising Campaigns Featured News

Corona sees Zoe Saldana living La Vida Mas Fina in its latest campaign

Olivia Pearce

March 2, 2021

Zoe Saldana joins Snoop Dogg and Bad Bunny in the latest spot from Corona's La Vida Mas Fina' campaign from MullenLowe LA Last fall, Snoop...

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Advertising Campaigns Featured News

Corona beer delivers a little slice of paradise to folks in Corona Del Mar

Olivia Pearce

December 16, 2020December 16, 2020

Corona marks the 30th anniversary of its iconic "O'Tannenpalm" Christmas ad This year marks 30 years since Corona beer debuted its iconic “O’Tannenpalm” TV commercial...

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Advertising Featured News

Corona shares Bad Bunny’s optimistic take on La Vida Más Fina

Olivia Pearce

October 1, 2020

"La Vida Más Fina" is the first campaign designed to unite the Corona brand family and celebrate a modern expression of the Corona lifestyle and...

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Campaigns Featured Marketing News

Corona debuts its “La Vida Más Fina” campaign with Snoop Dogg

Eliza Jane

August 18, 2020

Corona's campaign with Snoop Dogg is spearheaded by MullenLowe LA The Corona family of brands has teamed up with entertainment icon Snoop Dogg to debut...

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Campaigns Featured News

Coca-Cola Foundation responds to the coronavirus pandemic

Eliza Jane

March 23, 2020March 23, 2020

Coca-cola Foundation supports non-profit organisations responding to the coronavirus pandemic The Coca-Cola Foundation, the philanthropic arm of The Coca-Cola Company, announced it is awarding a...

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Campaigns Featured News

Yum China stands with communities to fight coronavirus

Nathaniel Mark

February 24, 2020

Yum China announced last week that it has been actively mobilising resources in a multi-pronged response to the outbreak of novel coronavirus (COVID-19). As part...

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Advertising Branding Campaigns Featured News

Savoring the Sizzle and Drizzle with Graza New Mini Cookbook

Maheen Fatima

November 28, 2023

Graza, renowned for its unique squeeze bottle design, is making waves beyond its iconic packaging. Collaborating with James Beard Pastry Chef finalist Natasha Pickowicz, they've...