World Branding Forum

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American Express commits to raising awareness for the issue of marine plastic pollution American Express has announced an expanded commitment to combat marine plastic pollution...

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Advertising Campaigns Featured News

American Express promises to be “right behind you” in latest campaign

Nathaniel Mark

August 30, 2019

American Express US Open ad brings out real emotions from real people In its latest campaign, which aired on Monday during the US Open this...

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Campaigns Featured News

American Express Teams Up with Andy Murray at Wimbledon

Olivia Pearce

June 19, 2019

Tennis champion Andy Murray to become newest American Express Ambassador and 'virtually' host on-site activation for fans American Express has announced its partnership with two-time...

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American Express Launches Business Gold Card

Thomas Ng

November 12, 2018November 12, 2018

American Express has launched a Gold Card offering targeting small US-based businesses to afford users an enhanced suite of solutions. American Express has launched its...

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Advertising Featured News

American Express Backs Fans with Innovative Benefits at the 2018 US Open Tennis Championships

Joshua Hughes

August 23, 2018June 13, 2023

American Express continues long-standing relationship with Venus Williams in 2018 US Open ad campaign Entering the 25th year of its partnership with the United States...

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Campaigns Featured News

American Express and Pharrell Williams Partner to Back Arts and Music Education in Schools

Olivia Pearce

August 9, 2018

American Express to gift US$1 million to benefit Young Audiences Arts for Learning and co-host Yellow Ball fundraiser with Pharrell American Express and Pharrell Williams...

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Advertising Featured News

American Express Unveils New Global Brand Platform Campaign

Joshua Hughes

April 10, 2018

Supporting People as Life and Business Become Increasingly Interconnected at the Heart of American Express Campaign American Express has unveiled a new global brand platform...

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American Express Canada Travels with Kevin Pillar

Thomas Ng

August 31, 2016August 31, 2016

Boosted through paid amplification, American Express Canada is targeting frequent travellers and driving them to the brand’s website. American Express Canada has launched a three-video...

Read Time:5 Minute, 48 Second

Advertising Branding Featured General

American Airlines Takes Summer Travel to New Heights with Premium Upgrades: What You Need to Know

Nurul Rustam

April 24, 2024April 24, 2024

American Airlines is ramping up the inflight experience for the upcoming summer travel season, introducing premium enhancements to elevate the journey. Passengers can look forward...

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General Industry News

Marriott International’s Caribbean & Latin American Expansion Sets New Standard

Jordan

February 28, 2024March 22, 2024

Marriott International has declared a year of substantial room signings and expansions across the Caribbean and Latin America (CALA) in 2023.

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Campaigns Featured News

American Eagle celebrates the timelessness of jeans and optimism

Olivia Pearce

July 30, 2021July 30, 2021

The American Eagle 'Jeans Forever’ campaign is aimed at getting people excited to show off new styles as they head back into the world together...

Read Time:3 Minute, 36 Second

Campaigns Featured News

Gap amplifies young American activists in it’s latest campaign

Olivia Pearce

August 13, 2020

Gap supports youth organisations, rallies for climate action and announces partnerships with When We All Vote and Rock the Vote Gap introduces the Be The...