World Branding Forum

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Capri, formerly Michael Kors, has revealed that its almost €2 billion acquisition of luxury fashion house, Versace, is officially concluded. Global fashion luxury group, Capri, has...

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General Industry News

Luxury Brands Adapt With Price Cuts in China

Nurul Rustam

June 18, 2024June 18, 2024

Several luxury brands in China are offering unprecedented discounts on their products, highlighting a rising concern over unsold inventory as local consumers reduce their spending....

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General News

Capri Holdings Struggles in Q4 as Global Demand for Luxury Weakens

Nurul Rustam

June 3, 2024June 3, 2024

Capri Holdings announced on Wednesday that fourth-quarter revenues dropped by 8.4% to $1.223 billion, driven by a mid-single-digit decline in retail sales. The owners of...

Read Time:5 Minute, 27 Second

Featured General Marketing

Gifts of Fragrance: The Best 9 Perfumes for Every Occasion

Nurul Rustam

February 12, 2024February 12, 2024

Embrace romance, elevate your special day with enchanting perfumes and home fragrances. When selecting a fragrance for Valentine's Day gifting, it is important to choose...

Read Time:4 Minute, 51 Second

Featured General

How to Pronounce Brand Names Correctly: 60 International Brands

Ashley Ooi

August 29, 2023August 29, 2023

The language – or languages – we grow up with shapes the way we speak, think, and even perceive the world. Of all the languages...

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Featured General News

Coach’s Parent Company Tapestry To Buy Michael Kors For $8.5 Billion

Maheen Fatima

August 16, 2023

On August 10th, American multinational luxury fashion-holding Tapestry made a startling announcement regarding challenging large European rivals. The Coach retailer of luxury handbags and accessories...

Read Time:4 Minute, 49 Second

Advertising Branding Featured General News

Met Gala 2023 Best Dressed Celebrities: Who Wore the Best

Maheen Fatima

May 4, 2023

Of course, at Met Gala, incredible celebrities' legacies make promising best dressed looks. However, we cannot resist ourselves to judge others' aesthetic sense and fashion...

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Campaigns Featured News

Samsung launches a new washing machine campaign with Max Whitlock

Olivia Pearce

October 12, 2020October 12, 2020

The new scent has been specially created to celebrate the arrival of Samsung’s latest ecobubbleTM washing machine and is presented in bottles which perfectly replicate...

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Advertising Industry

Publicis•Poke hires new Head of Integrated Planning in series of hires

Anisha Kapoor

October 17, 2019

Publicis•Poke has just made a series of recent hires and promotions after being restructured in June this year. Alexandra Mimoun has been hired to be...

Read Time:1 Minute, 40 Second

Advertising Campaigns Featured News

Roberto Coin Unveils Brand Ambassador for 2015 Campaign

Joshua Hughes

September 23, 2015September 23, 2015

Arizona Muse makes the cut as the face of the Italian jeweller’s latest push which leverages print and digital to unveil its newest collections International Italian...