World Branding Forum

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Pinterest showcases how the platform can provide people with new and exciting ideas to act on Pinterest has recently kicked off its new brand campaign,...

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Advertising Branding Featured Marketing News

Freemans Presents Early Christmas Campaign First Time in 118 Years

Maheen Fatima

October 31, 2023

Are you already feeling festive, although Christmas is seven weeks away? So, does Freemans, as it launches an early Christmas campaign for the first time...

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Featured Industry Marketing News

Analyzing the Growth Prospect of CO2 Medical Laser Market

Maheen Fatima

March 21, 2023

The CO2 laser market has gained a huge influx of patients since the development of cosmetic dentistry and aesthetic processes. Of course, one cannot resist...

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Campaigns Featured News

Pampers inspires and reminds parents of their infinite capacity for love

Eliza Jane

May 17, 2021

Pampers’ Million Acts of Love film looks at the story through the lens of a parent’s journey and speaks to how challenges can help reveal...

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Branding Design Featured

Packaging for the socially driven generation with Delta Global CEO

Olivia Pearce

February 20, 2020February 20, 2020

What's the future of branding and packaging after the 10th edition of the World Branding Awards? After hosting the 10th edition of the World Branding...

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Advertising Social Media Videos

Google introduces shopping ads to YouTube

Joshua Hughes

November 6, 2019

YouTube, owned by Google, will be introducing shopping adverts in time for Christmas this year. The adverts will allow brands to show their products and...

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Featured Marketing News

Hilton builds on its ‘Expect Better. Expect Hilton.’ success

Nathaniel Mark

September 5, 2019

Hilton builds on success of first celebrity-driven campaign, ‘Expect Better. Expect Hilton.' Hilton is following up on the success of its first-ever celebrity-focused campaign starring...

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Campaigns Featured News Videos

Jaguar Unwraps Holidays with Jonathan Scott

Deborah Joy Peter

December 12, 2018December 19, 2018

Jaguar has partnered with Property Brothers host, Jonathan Scott, to create a festive window display starring its E-PACE sport utility vehicle. Jaguar is teaming up with...

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Campaigns Featured News

Minute Maid Celebrates the Good in Everyday Family Moments

Olivia Pearce

April 10, 2018

Many Parents Are Not Being Real on Social Media According to a Survey Commissioned by Minute Maid Parents today see picture-perfect families everywhere, especially in...

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Industry Marketing News Social Media

Forever21 and H&M Conquer Fast-Fashion Social Media

Anisha Kapoor

September 22, 2017September 22, 2017

New Research Identifies Winning and Losing Strategies for Brands on Social Media and Across the Web H&M and Forever21 are the most successful social media...

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Industry News Public Relations

Ketchum named Benelux Consultancy of the Year

Joshua Hughes

May 25, 2017

Agency Also Won Two SABRE Awards The awards were presented at the 2017 EMEA SABRE Awards held recently at the Roundhouse in London. Further to that,...

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Branding Campaigns Featured News

Nestlé Goes Halloween on Butterfinger with #BolderThanBoo

Olivia Pearce

September 27, 2016September 27, 2016

The Nestlé campaign spotlights the brand’s Butterfinger Peanut Butter Cups Skulls offering slated to hit shelves for the first time this fall. Nestlé has added...