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New Balance announces multi-year sponsorship deal with FC Tokyo
The sponsorship boosts New Balance’s presence in J League, fulfilling part of its growth plans for football across the continent
New Balance and FC Tokyo...
New Balance features CoCo Gauff in its latest We Got Now campaign
New Balance We Got Now spots highlights the brand’s roster of world-renowned athletes, showcasing their individual talents within their respective sports and their desire...
New Balance features Sadio Mané in its latest campaign video
New Balance and Sadio Mané celebrates historical win with a new 'We Got Now' campaign video
Global athletic brand New Balance has launched the next...
New Balance and its athletes donate footwear to medical workers
New Balance, a sports apparel brand, recently announced that it is teaming up with its athletes, including Milos Raonic, Sydney McLaughlin, Dejounte Murray, Rose...
New Balance Canada Races Ahead with 3D Technology
New Balance Canada debuts its inaugural Stride I.D. Experience Lab alongside Sport Chek today at its flagship store in Sherway Gardens.
New Balance has introduced a...
Procter & Gamble announces a new commitment to be carbon neutral
Procter & Gamble goes beyond its existing Science Based Target of reducing greenhouse gas emissions by 50% by additionally advancing a portfolio of natural...
Afterpay partners with more brands for the “new normal”
Trending fitness, beauty and casual fashion retailers are now offering flexible payments on Afterpay
Afterpay, also known as Clearpay in the UK, the "Buy Now,...
Messi, Salah, Pogba and Sterling show-off in new Pepsi campaign
Pepsi premieres 2020 international football campaign with action-packed commercial directed by award-winning filmmaker
Pepsi is premiering its 2020 international football campaign in celebration of its...
JBL activates the conscious consumer for new self-charging headphones
Brands invite consumers to provide feedback on self-charging technology for a headphone with virtually unlimited playtime
Through a new strategic approach, JBL is exploring a...
Meredith Announces New Sales and Marketing Structure
New Structure by Meredith National Media Group Strengthens Role of Newly-Acquired Brands from Time Inc and The Foundry
Meredith Corporation—a leading media and marketing company...
Mila Furs Announces New Brand Identity Cara Mila
Cara Mila tasked London creative agency Luxury Branding to hone a brand identity that expressed its distinctive, leading-edge product and upstart, artistic personality
Mila Furs has unveiled...
The North Face Launches New Ventrix Jacket With Song Released Through Movement
Maggie Rogers fans can hear new outdoors-inspired track "Split Stones" exclusively through interactive digital experience
The North Face today officially launched the new insulated Ventrix...
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