World Branding Forum

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Crest holiday initiative gives the gift of a smile to people and communities who need it most The disparity of dental care in underserved communities...

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Branding Featured News Videos

Cadillac Unveils Reimagined Crest with Rise

Olivia Pearce

February 25, 2019February 25, 2019

Cadillac has released a campaign around its SUV portfolio, with four new television spots and a special focus on its updated Crest offering. Returning as...

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Advertising Industry

McCann Wins Network and Agency of the Year at Cresta Awards

Joshua Hughes

October 13, 2017October 13, 2017

Cresta Awards Wins from 8 countries include 5 Grand Prix McCann Worldgroup has been named Network of the Year at the Cresta International Advertising Awards,...

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Branding Featured News

Ryan Seacrest Distinction Rio Makes Macy’s Summer

Olivia Pearce

May 20, 2016May 20, 2016

The exclusive Ryan Seacrest assortment inspired by the Rio Games features sportswear and accessories which express a casual vibe. Macy’s is collaborating with television and...

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General

American Riviera Orchard: Everything You Need to Know about Meghan Markle’s New Brand

Jordan

March 26, 2024March 26, 2024

Meghan, Duchess of Sussex, has unveiled a lifestyle brand, American Riviera Orchard, marking an exciting new chapter in her entrepreneurial journey.

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Design Featured General News

University of Cambridge Logo: Everything You Need to Know

Maheen Fatima

September 18, 2023September 19, 2023

Situated on the River Cam at the heart of Cambridgeshire, England, the University of Cambridge is one of the most prestigious learning institutions worldwide. Besides...

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Branding Featured General

8 Types of Logos to Consider for Your Business

Ashley Ooi

September 8, 2023

If you’re starting your own business, one of the first things you need (besides a fantastic product or service) is a memorable brand logo. There...

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Advertising Branding Featured News

Oxford University Logo: Everything You Need to Know

Maheen Fatima

March 16, 2023

The Oxford University logo, coined in 1400, contains elements full of significance. Being one of the oldest academic institutions in the world, it incorporates the...

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Campaigns Featured News

Procter & Gamble and Major League Soccer announces partnership

Joshua Hughes

April 15, 2021

P&G looks forward to engaging passionate fans and collaborating with MLS to support local communities and increase equity in sports and society As Major League...

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Campaigns Featured News

P&G announces its latest 2030 sustainability commitments

Olivia Pearce

January 11, 2021

P&G's new commitment seeks to advance healthy oral care habits to transform people’s health whilst reducing impact on the planet Procter & Gamble (P&G) Oral...

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Design Featured News

PUMA features Manchester’s music and fashion culture in City’s latest kit

Olivia Pearce

August 27, 2020

The new jersey echoes the Home Kit and Away Kit with further inspiration taken from the city of Manchester and its history, as PUMA continues...

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LG partners Evil Geniuses to raise the bar in online competitive gaming

Thomas Ng

June 5, 2020

Raising the bar in competitive gaming and demonstrating innovation beyond boundaries, LG Electronics USA has launched a multi-faceted integrated marketing partnership with one of the...