World Branding Forum

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FarmVille has drawn over 650 million installs worldwide since launch in 2009 Zynga, a global leader in interactive entertainment, kicks off the 10th anniversary of...

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Advertising Industry Marketing

Meredith Corporation Names Farah Zaman Chief Privacy Officer

Anisha Kapoor

June 28, 2019

Prior to joining Meredith, Zaman served as Senior Global Data Privacy Counsel for Colgate Palmolive Meredith Corporation, one of the leading media and marketing companies...

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Advertising Branding Campaigns Featured News

Jaguar to screen Wimbledon

Olivia Pearce

June 28, 2019June 28, 2019

Jaguar will be hosting real-time screenings of Wimbledon matches in a bid to enhance their sponsorship deal of the tournament. In a Wimbledon first, the...

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Advertising Industry Public Relations

Weber Shandwick Celebrate 25 Wins at Cannes 2019

Anisha Kapoor

June 27, 2019June 27, 2019

Weber Shandwick recognised with awards across 12 categories and as idea agency on three lion-winning campaigns in PR, entertainment for sport Weber Shandwick, one of...

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Advertising Branding Campaigns Featured News Videos

P&G launches new ad ‘The Look’

Joshua Hughes

June 27, 2019June 27, 2019

Following on from the success of last year’s film ‘The Talk’, P&G (Procter & Gamble) have launched ‘The Look’, another film addressing racial issues in...

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Featured Marketing News Technology

Tesco to launch cashier-less stores

Thomas Ng

June 27, 2019June 27, 2019

Following in the footsteps of Sainsbury's and Amazon, Tesco is set to launch checkout free stores using AI (artificial intelligence). The supermarket giant has been...

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Branding Featured News

The Body Shop rejuvenates image

Olivia Pearce

June 26, 2019June 26, 2019

The Body Shop is working to rejuvenate its brand to remind consumers of its history as a pioneer of brand activism. The company have hired...

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Branding Featured News

Airbnb launches luxury rentals

Anisha Kapoor

June 26, 2019June 26, 2019

Airbnb have now expanded its range of properties to include the Luxe range. The portfolio of 2,000 properties comes from Luxury Retreats, the company it...

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Branding Design Featured News

Pedigree Introduces SelfieStix for Perfect Pup Selfies

Olivia Pearce

June 26, 2019June 26, 2019

Pedigree Dentastix helps parents get closer to their pups to record the most beautiful moments of life together Pet parents love taking photos with their...

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Featured Marketing News

SK-II Pitera Essence Gets Love Song by John Legend

Nathaniel Mark

June 26, 2019

SK-II "Pitera Masterclass" features star-studded cast of James Corden, Naomi Watanabe and Tang Wei alongside singer, songwriter John Legend The "Legend" of Pitera literally comes...

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Advertising Branding Industry

DDB Worldwide Named #2 Most Creative Network at Cannes 2019

Anisha Kapoor

June 25, 2019

DDB Worldwide was awarded 70 Lions across 16 offices in 11 countries DDB Worldwide came in second globally and was given multiple top honours at...

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Branding Featured Marketing News

Chrissy Teigen Surprises FOREO Fans at POPSUGAR Play/Ground

Nathaniel Mark

June 25, 2019

Teigen joins unsuspecting fans for a face yoga workout with beauty and wellness brand FOREO FOREO fans attending the POPSUGAR Play/Ground festival yesterday had a...