Alfa Romeo Drives Joy with Soundtrack Push
A contemporary recreation of Beethoven’s Ode to Joy by Alfa Romeo takes the brand’s Stelvio and Giulia models to the Next Level of Joy.
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Budweiser Pays Homage to Jackie Robinson
Budweiser marks the centennial of Jackie Robinson’s birth with Impact, a film on the legacy of a true American legend, directed by Spike Lee.
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DairyPure Mixes Up Snacking Routine Flavours
DairyPure adds three new flavours to its Mix-ins line to offer consumers more options minus the threat of artificial sweeteners and growth hormones.
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Red Roof Draws Travellers with Cornhole Drive
Red Roof is catering to a new traveller segment of fringe sports fans with affordable lodging and a cornhole-inspired marketing campaign.
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Palms Casino Resort Bets on $690 Million Makeover
Following its makeover, Palms Casino Resort is reintroducing the luxury property through a push starring Cardi B, Rita Ora, and others.
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Macy’s Dresses Underserved Students in Prom Glam
Macy’s has teamed up with Becca’s Closet and Say Yes to the Prom to extend style and education opportunities to high school students in need.
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Carl’s Jr. Pairs Truffle and Bacon for Burger and Fries
Carl’s Jr. has debuted two new limited-edition offerings with the release of its Bacon Truffle Angus Burger and Bacon Truffle Cheese Fries.
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Utz Excites Baseballs Fans with Limited-Edition Snacks
Featuring all 30 Major League Baseball clubs, Utz has released specially marked packaging for its Original and Ripple potato chip lines.
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Hilton Marks Golden Jubilee of John Lennon’s Bed-In
Celebrating a century of success, Hilton has chosen to honour the memory of the Bed-In for Peace by John Lennon and Yoko Ono from March 1969.
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All Nippon Airways Unveils Aoki ‘N Air Podcast
Japanese airline, All Nippon Airways, debuts podcast starring Steve Aoki to celebrate the spirit and culture of Japan and inspire travel.
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Petco Restores Order with Cleaning House Campaign
Petco has introduced a push in the United States which directly calls on pet parents to reassess their commitment to pet nutrition.
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Apple Arcade Gaming Service Prepares for Fall Launch
Debuting in autumn, the upcoming Apple Arcade offering will feature original games from acclaimed indie developers and major studios.