World Branding Forum

Read Time:2 Minute, 2 Second

BMW, Cartier, Lego, Louis Vuitton, Nescafé, and Rolex among 270 Winners of the 2018 World Branding Awards at Kensington Palace. LONDON, October 31, 2018 –...

Read Time:1 Minute, 0 Second

Advertising Featured News Videos

Ben & Jerry’s Chills Out with Pecan Resist

Joshua Hughes

October 31, 2018October 31, 2018

Ben & Jerry’s has introduced a new limited-batch ice cream flavour, Pecan Resist. To back the product release, a campaign has debuted. Confectionery giant, Ben...

Read Time:1 Minute, 10 Second

Campaigns Featured News Videos

Honor Lights Up India with #YehDiwali Campaign

Deborah Joy Peter

October 31, 2018October 31, 2018

Huawei-owned smartphone brand, Honor, has created a push for India in line with the upcoming Diwali festivities to celebrate human bonds. Honor has launched a campaign in...

Read Time:44 Second

Branding Featured News

Modasana Names Cecilia Rodriguez Ambassador

Olivia Pearce

October 31, 2018October 31, 2018

Stockings company, Modasana, has named Argentinian model, Cecilia Rodriguez, its ambassador to drive visual branding around its products. Premium Italian stockings and tights brand, Modasana,...

Read Time:43 Second

Featured Marketing News

Choice Hotels Clinches Brookwood Suite Deal

Anisha Kapoor

October 31, 2018October 31, 2018

Choice Hotels has secured a deal with the Brookwood group to open more than 20 WoodSpring Suites locations over the next few years. Choice Hotels...

Read Time:1 Minute, 39 Second

Campaigns Featured News Videos

Visit London Creates First with #LondonParisNow

Deborah Joy Peter

October 30, 2018October 30, 2018

Visit London has teamed up with the Paris Tourist Office and Eurostar to urge American millennials to visit London and Paris as one vacation. Visit...

Read Time:1 Minute, 46 Second

Advertising Featured News Videos

ASICS Debuts Next Phase of I Move Me Push

Joshua Hughes

October 30, 2018October 30, 2018

The new ASICS campaign taps a cast of storytellers to share stories inspired by movement. It entails a robust digital and social footprint. ASICS has...

Read Time:57 Second

Branding Featured News Videos

Nordstrom Delivers Gifting Pleasure to Shoppers

Olivia Pearce

October 30, 2018October 30, 2018

Nordstrom has unveiled a holiday campaign. Dubbed Let’s Go Gifting, it features digital, social, print, outdoor, and broadcast executions. Nordstrom has created a new promotional...

Read Time:1 Minute, 6 Second

Featured Marketing News Videos

Bath & Body Works Is Smelling Like Christmas

Anisha Kapoor

October 30, 2018October 30, 2018

Bath & Body Works has launched its What Christmas Smells Like push to introduce its Christmas body care offerings and winter fragrances. American speciality retailer, Bath...

Read Time:59 Second

Branding Featured News

David Yurman Announces New York Flagship

Olivia Pearce

October 29, 2018October 29, 2018

Premier jewellery designer, David Yurman, will celebrate the debut of its upcoming New York flagship store in the second half of next year. David Yurman...

Read Time:44 Second

Campaigns Featured News

CoolSculpting and Kristin Davis Talk Denim

Deborah Joy Peter

October 29, 2018October 29, 2018

CoolSculpting and Kristin Davis have teamed up to get women talking about body contouring and excited about slipping into their best denim. CoolSculpting has partnered...

Read Time:51 Second

Featured Marketing News

CloroxPro Unifies Health and Commercial Biz

Anisha Kapoor

October 29, 2018October 29, 2018

For greater impact, CloroxPro has been revealed as the new unified brand for the company’s healthcare and commercial cleaning portfolios. Clorox has unveiled CloroxPro, a...