Wieden + Kennedy Archives | World Branding Forum

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Sainsbury's films aim to unite feelings of loss, longing and love, and bring them together with a sense of hopefulness, sharing the message that, no...

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Campaigns Featured News

Uber tells racists to delete its app in a Wieden + Kennedy campaign

Eliza Jane

September 4, 2020

Uber has also published a microsite, where it is sharing how it plans to remove racism from its platform Wieden + Kennedy’s activism via its...

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Branding Featured News

Nike unveils its new social film, You Can’t Stop Sisters

Olivia Pearce

September 3, 2020

Nike and Wieden + Kennedy film highlights how the Williams sisters have not only changed the sport of tennis but lifted each other up at...

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Advertising Industry

Leo Burnett Unveils 2018 Cannes Lions Film Festival Predictions

Anisha Kapoor

June 12, 2018

Top 20 Cannes contenders demonstrate groundbreaking creativity in a year of great change Leo Burnett Worldwide published its 31st annual Cannes Predictions, forecasting the top 20...

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Advertising Campaigns Industry Marketing

Common Ground Partners with Google in “Little by Little” Launch

Olivia Pearce

March 16, 2018May 8, 2018

Campaign by Common Ground Rooted in Truth that Exponential Change Is Possible through Repeated Little Acts by Largest Generation Launched by six of the world's...

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Branding Campaigns Featured Marketing News

Bud Light Toasts to Rebrand Slated for Spring

Joshua Hughes

December 17, 2015December 17, 2015

The redesign marks the first major overhaul targeting the brand’s visual identity in eight years and entails a reimagined logo and packaging Bud Light is...

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Advertising Campaigns Featured News Videos

Miller High Life Kicks Back to Go Forward

Joshua Hughes

December 8, 2015December 8, 2015

It is ushering in the holidays via three vintage television spots to resurrect the popularity of its famed ‘High Life Man’ ad push Alcohol heavyweight,...

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Campaigns Featured News Videos

Norm Macdonald “Assumes The Suit” As The Real Colonel Sanders in New KFC Campaign

Olivia Pearce

August 17, 2015August 17, 2015

On the heels of the widely lauded May ad campaign, Kentucky Fried Chicken continues to weave Colonel Sanders into the fabric of American pop culture...

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Branding Campaigns Featured Marketing News Public Relations

The Coca-Cola Bottle Celebrates 100 Years

Olivia Pearce

March 5, 2015July 4, 2023

Coca-Cola Kicks-Off 2015 Global Campaign for the World Famous Package Design A design so distinctive that it could be recognised by touch alone and so...