TV Archives | World Branding Forum

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"Perfect Getaway" premieres online today with an extended cut available at Kia.com/Sorento, followed by in-cinema on 30 January and the broadcast debut in the third...

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Bupa launches new campaign to showcase wider healthcare services

Joshua Hughes

January 19, 2015July 4, 2023

Bupa UK, a leading international healthcare group, just launched a new TV advertising campaign as part of a drive to showcase its healthcare expertise and...

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Advertising Branding Campaigns Featured News

Jeep Debuts New TV Spot to Mark 12 Years as ESPN’s X Games Aspen Sponsor

Joshua Hughes

January 15, 2015July 4, 2023

Jeep brand debuts new 30-second television commercial, “Polar Vortex,” in conjunction with ESPN’s X Games Aspen 2015. Campaign to also include print, digital, social and...

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Winning At Glue – Loctite goes to the Big Game

Anisha Kapoor

January 14, 2015July 4, 2023

Henkel to capitalize on the biggest televised sporting event in the US. Loctite will become the first-ever adhesive brand to advertise during the annual championship...

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Adidas: Pharrell Williams, David Beckham, Rita Ora and Damian Lillard are not Superstars

Olivia Pearce

January 13, 2015July 4, 2023

When the Superstar shoe was first launched by adidas back in 1969, the word 'Superstar' was unambiguous. Today, the word has been corrupted to the...

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United Biscuits Pulls Rabbit From First Christmas Ad in Over 30 years

Joshua Hughes

December 17, 2014July 4, 2023

United Biscuits, the leading UK manufacturer of biscuits and cakes, launched its first Christmas TV advert in over 30 years recently, and the first ever...

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Thinkbox Launches New Ad with Harvey – The World’s Most Resourceful Dog

Joshua Hughes

December 12, 2014July 4, 2023

Harvey the dog uses TV advertising to persuade his owner to let the love of his life move in. Ad will première on broadcast TV...

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MasterCard and Gwen Stefani Join Forces to Surprise Cardholders

Anisha Kapoor

December 9, 2014July 4, 2023

Relationship Kicks Off with new Apple Pay focused Ad Spot “Launching” Priceless Surprises Grammy Award-winner Gwen Stefani is taking control of the Priceless Surprises launcher...

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Old Spice Debuts “Dadsong” Holiday Ad

Joshua Hughes

November 27, 2014July 4, 2023

New integrated campaign depicts how mums and dads react differently to sons' entry to manhood, featuring lyrics from Flight of the Conchords' songwriter Bret McKenzie....

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7up Launches New Global Campaign Celebrating Up & Coming Originals

Joshua Hughes

November 25, 2014July 4, 2023

"Feels Good To Be You" Campaign Takes to London Streets With a New 'Spin' on a UK Classic. Campaign to roll out in more than...

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John Lewis’ “Monty’s Christmas” Campaign Goes Viral

Joshua Hughes

November 18, 2014July 4, 2023

John Lewis' 2014 £1m Christmas advertising campaign has gone viral, with 15.8 million views on YouTube in the first 12 days. The campaign evokes the...

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Argos ‘Get Set Go’ campaign to align with digital transformation

Thomas Ng

October 20, 2014July 4, 2023

Multi-million pound advertising campaign will signal its shift to become a digital retail leader – the biggest strategy change in its 40-year-plus history The ground-breaking...