Travel Archives | World Branding Forum

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Visit London has teamed up with the Paris Tourist Office and Eurostar to urge American millennials to visit London and Paris as one vacation. Visit...

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Motto Checks into Prime Locations Worldwide

Olivia Pearce

October 24, 2018October 24, 2018

Motto will deliver affordable style in coveted urban destinations like London, Lima, Dublin, Boston, San Diego, and Washington DC. A Hilton brand, Motto is the...

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Travelport Lands Air India in Competitive Tender

Thomas Ng

October 15, 2018October 15, 2018

Travelport has been awarded the Air India account after a competitive pitch involving several contenders. The contract begins in November. Travel commerce platform, Travelport, has...

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WestJet Arrives at Love Where You’re Going

Olivia Pearce

October 11, 2018October 11, 2018

WestJet has curated a campaign around its refreshed image. Dubbed Love Where You’re Going, it features a commercial that inspires travel. WestJet has premiered a...

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Marriott Shares Stories from Five Continents

Olivia Pearce

October 10, 2018October 17, 2018

Marriott has a new push which focuses on its three collection brands: The Luxury Collection, Autograph Collection, and Tribute Portfolio. Marriott has debuted a global...

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Hyatt Grows Portfolio with Two Roads Takeover

Deborah Joy Peter

October 9, 2018October 9, 2018

Hyatt is growing its portfolio with the acquisition of the Destination, Joie de Vivre, Alila, Thompson, and tommie brands under Two Roads. Hyatt has inked...

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Juneyao Air Debuts Dream a Journey for 787

Anisha Kapoor

October 1, 2018October 3, 2018

Juneyao Air has designed a marketing theme around its first 787 Dreamliner. The effort captures the premium services of the new fleet. Juneyao Air has...

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Lufthansa Group Airlines Launches New Digital Services in Asia

Olivia Pearce

April 27, 2018June 13, 2023

With the "AnyWay Travel Pass" Lufthansa Customers Can Travel from Hong Kong to Destinations in Europe at Low Cost Date and destination defined – the...

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Estée Lauder Teams Up with Expedia in Travel Promotions

Olivia Pearce

January 12, 2018

Unique contest offers customers a chance to win a dream vacation inspired by brand Founder Estée Lauder's love for travel Estée Lauder, a prestige beauty...

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CheapOair Launches Campaign About Saving On Travels

Olivia Pearce

October 25, 2017October 25, 2017

In the battle for consumers' attention, travel providers have stiff competition. Over the years, CheapOair.com, a leading seller of flights worldwide with almost US $5...

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Air New Zealand Debuts Inaugural Global Campaign

Joshua Hughes

August 24, 2017August 28, 2017

Air New Zealand has debuted its A Better Way to Fly push in North America. The campaign trails entails a launch in Europe and Asia next....

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Puerto Rico Invites Tourists to Take It Despacito

Deborah Joy Peter

August 21, 2017August 23, 2017

Puerto Rico Tourism Company has appointed Luis Fonsi ambassador of its newest global advertising campaign, Despacito in Puerto Rico. The Puerto Rico Tourism Company has...