Under Armour Ups Game with #RuleYourself Push
The fresh phase emphasises the theme of ‘the joy of missing out’ and tagline—It's What You Do in the Dark that Puts You in the...
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Santa Margherita Elevates Wines with Major Push
Apart from cable networks, the campaign’s ads will feature across various consumer and trade publications throughout the year Santa Margherita has launched a new advertising...
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Silvergate and Fisher-Price Extend Octonauts Deal
The toy company now holds global rights to develop pre-school playsets, vehicles, figures, plush, and electronic learning aids Silvergate Media, the international television production and...
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Schwarzkopf Hits Catwalk with Project Runway
In addition to the sponsorship deal, the company will run a sweepstakes throughout the season, beginning 18 February 2016 Schwarzkopf, a portfolio under Henkel Corporation,...
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Disney Injects Life into Toys with Bandai Tie-Up
The corresponding merchandise collection draws inspiration from the upcoming animated Finding Dory sequel launching in June 2016 Disney Consumer Products and Bandai have partnered to...
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Planet Fitness Renews The Biggest Loser Partnership
Premiering on 4 January 206, the new season welcomes Bob Harper as host and kicks off at the brand’s recently refurbished facility Planet Fitness has...
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Ellen’s Design Challenge Makes Comeback on HGTV
Premiering on 18 January 2015, the new and second season will see 10 competitors sketch, design, and innovate to avoid elimination Entertainment pioneer, Ellen DeGeneres...
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Business Wire Switches On the News with TV Debut
Its soon launching news show called BizWireTV underscores the brand’s strategic production partnership with Al Roker Entertainment Business Wire in collaboration with Al Roker Entertainment...
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Rentrak Switches On Social Media with SponsorHub
The brand's acquisition of SponsorHub adds social media measurement to its stable of offerings for added purchasing flexibility by brands Movie and TV measurement brand, Rentrak, has...
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Stuart Weitzman Launches Gisele Bündchen Television Commercial
NEW YORK - Stuart Weitzman proudly launches its first television commercial starring the face of the brand, Gisele Bündchen, during this year’s MTV Video Music Awards on...
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Sling TV Rolls Out First National U.S. Advertising Campaign Targeting Millennial Consumers
Campaign juxtaposes “Old TV” with Sling TV’s new TV model Sling TV today released its first U.S. advertising campaign nationally across TV, social and digital...
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Vivian Yin Appointed CEO of FremantleMedia China
FremantleMedia, one of the largest creators and producers of television brands in the world, today announced the appointment of Vivian Yin as CEO, FremantleMedia China....