FremantleMedia, one of the largest creators and producers of television brands in the world, today announced the appointment of Vivian Yin as CEO, FremantleMedia China. Based in Shanghai, Vivian joined the company this week and reports into Paul O’Hanlon, Managing Director, FremantleMedia Asia.
Vivian, most recently Chief Representative and VP Production at Star China, will be responsible for the overall day to day management of the operation and will drive the continued expansion of the FremantleMedia China business.
“FremantleMedia’s China business is a critical part of our strategic growth in the region. Vivian’s strong sense of content creation and hands on production expertise, plus her experience as a highly regarded executive at Star China will be a fantastic asset as we step forward with our plans in China,” said Paul O’Hanlon, Managing Director, Fremantlemedia Asia.
Vivian is an experienced and highly regarded television executive with strong relationships in the China market. At Star she was responsible for business development, acquisitions and distribution, and supervising their large-scale talent show projects including The Voice and Dancing With The Stars.
Vivian Yin takes over from Yu Le who is leaving FremantleMedia to move to Australia with his family.
“I am extremely honoured to be joining the senior team of FremantleMedia Asia, and adding my experience to drive exciting new growth plans in China. I look forward to working on the raft of projects already in the pipeline, and broadening our business as we continue to diversify,” said Yin.