Procter and Gamble Archives | World Branding Forum

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P&G's new “Widen The Screen” film invites everyone to challenge expectations and stereotypes The Procter & Gamble Company (P&G) has announced the creation of expansive...

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Branding Featured News

Pampers announces the launch of its new diaper innovation

Olivia Pearce

July 31, 2020

Pampers latest innovation is designed to protect sleep and promote healthy development Pampers, the brand trusted to be the #1 choice of US hospitals for...

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Branding Featured News

Procter & Gamble announces a new commitment to be carbon neutral

Olivia Pearce

July 24, 2020

Procter & Gamble goes beyond its existing Science Based Target of reducing greenhouse gas emissions by 50% by additionally advancing a portfolio of natural climate...

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Campaigns Featured News

P&G Canada announces participation in Covid-19 relief efforts

Olivia Pearce

April 22, 2020

P&G Canada will contribute funds and essential products to health care workers and Canadians in need Multinational consumer goods corporation, P&G Canada and its brands have...

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Featured Marketing News Videos

Pampers Adds Comfort with Cruisers 360 FIT

Anisha Kapoor

March 12, 2019March 13, 2019

Pampers has introduced its latest product, Cruisers 360 FIT, which is designed to complement every baby move and increase convenience. Pampers has launched Cruisers 360...

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Featured Marketing News

Procter & Gamble Joins Loop to Reduce Waste

Anisha Kapoor

January 25, 2019February 9, 2019

Procter & Gamble has partnered with Loop to reduce disposable waste, with eleven key brands under its banner involved with the initiative. Procter & Gamble...

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Industry Marketing

P&G and IMS Agree on Digital Advertising In Ten Latin American Countries

Anisha Kapoor

March 21, 2018May 8, 2018

P&G's Advertising and Marketing Will Be Disseminated on Digital Platforms Exclusively Managed by IMS in the Region P&G and Internet Media Services (IMS), a digital communications...

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Campaigns Featured News

Procter and Gamble Discusses Gender Bias with Global Olympians

Olivia Pearce

February 14, 2018

Procter and Gamble's Winter Games “Love Over Bias” Campaign Continues Commitment to Gender Equality As part of the Olympic Winter Games PyeongChang 2018, Procter and...

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Advertising Campaigns Industry

Gunn 100 Reveals Top Ranking Agencies, Brands and Campaigns of 2017

Anisha Kapoor

February 12, 2018February 12, 2018

Ad campaign 'Meet Graham', AlmapBBDO, BBDO Worldwide, Omnicom Group, Nike, Volkswagen Group and USA Top Gunn 100 Rankings Gunn Report, the global index of creative...

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Featured Marketing News

Procter and Gamble Launches Love Over Bias Olympic Games Film

Anisha Kapoor

November 3, 2017November 4, 2017

Procter and Gamble ‘Proud Sponsor of Moms’ campaign unveils short film on athletes overcoming bias ahead of the Olympic Winter Games PyeongChang 2018 Marking 100...