P&G Archives | World Branding Forum

Read Time:57 Second

Cascade has rolled out its latest offering dubbed Pure Essentials which comes in two refreshing scents: Lemon Essence and Orange Blossom. Cascade, has launched Pure...

Read Time:1 Minute, 27 Second

Advertising Industry Marketing

BBDO New York Named Agency of the Year at Four Major Award Shows

Anisha Kapoor

May 16, 2018

Accolades Follow BBDO New York Being Named in Fast Company's Top 10 Most Innovative Companies Earlier this Year BBDO New York has been named Agency...

Read Time:2 Minute, 45 Second

Advertising Industry

AMMUNITIONagency Names Whitney Pillsbury Chief Creative Officer

Anisha Kapoor

April 4, 2018May 8, 2018

Atlanta-Based Digitally-Led Creative Shop AMMUNITIONagency Continues Buildout of Senior Leadership AMMUNITIONagency officially hired Whitney Pillsbury, who most recently served as Executive Creative Director at Publicis NY...

Read Time:1 Minute, 36 Second

Industry Marketing

P&G and IMS Agree on Digital Advertising In Ten Latin American Countries

Anisha Kapoor

March 21, 2018May 8, 2018

P&G's Advertising and Marketing Will Be Disseminated on Digital Platforms Exclusively Managed by IMS in the Region P&G and Internet Media Services (IMS), a digital communications...

Read Time:3 Minute, 3 Second

Campaigns Featured News

Procter and Gamble Discusses Gender Bias with Global Olympians

Olivia Pearce

February 14, 2018

Procter and Gamble's Winter Games “Love Over Bias” Campaign Continues Commitment to Gender Equality As part of the Olympic Winter Games PyeongChang 2018, Procter and...

Read Time:1 Minute, 33 Second

Featured Marketing News

P&G Tmall Global Flagship Store And Tmall Global Are Partners for Campaign in China

Olivia Pearce

April 27, 2017April 27, 2017

P&G Tmall Global and Tmall Global New Creative Marketing Campaign In China P&G Tmall Global Flagship Store and Tmall Global latest campaign involves the public via its...

Read Time:1 Minute, 57 Second

Featured Industry News

Arc Strengthens Global Leadership with Key Appointments

Anisha Kapoor

May 6, 2016May 6, 2016

Joining the restructured Arc leadership team are five industry veterans, including Chris Cancilla, Karuna Rawal, and Bob Raidt. Shopper marketing and activation agency, Arc, has...

Read Time:1 Minute, 22 Second

Featured Industry Marketing News

Blue Chip Fills Executive Creative Director Role for Chicago

Anisha Kapoor

September 30, 2015September 30, 2015

The former Saatchi & Saatchi veteran steps into lead creative role, bringing with him 30 years of experience having worked on accounts like Toyota and...

Read Time:2 Minute, 47 Second

Industry News

David S. Taylor is New P&G President and Chief Executive Officer

Olivia Pearce

July 29, 2015

A.G. Lafley to Become Executive Chairman The Procter & Gamble Company has announced that David S. Taylor (pictured), Group President of Global Beauty, Grooming and...

Read Time:2 Minute, 48 Second

Advertising Branding Campaigns News

P&G Always’ “#LikeAGirl” Created By Leo Burnett Biggest Winner At D&AD Awards

Olivia Pearce

May 22, 2015July 4, 2023

Global network earns 46 D&AD Pencils in total. The groundbreaking "#LikeAGirl" film and social activation that challenged gender stereotypes through a powerfully eye-opening film was...

Read Time:2 Minute, 10 Second

Branding Featured Marketing News Public Relations Videos

Bounty Celebrates 50 Years of Innovation as Leader in the Paper Towel Industry

Anisha Kapoor

May 5, 2015July 4, 2023

Brand Celebrates Half-Century Anniversary by Opening Up a Diner for a Day and Unveiling a New Nostalgic Video that Highlights 50 Years of Clean Up...