Marketing Archives | World Branding Forum

May 24, 2018

WPP Team Unilever will provide a new, agile model to meet Unilever’s evolving marketing needs and the challenges of technological change Unilever and WPP have...

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Campaigns Featured News

Vivo Launches “My Time, My FIFA World Cup” Campaign

Olivia Pearce

May 23, 2018

The new campaign by Vivo inspires everyone to seize the moment on the global stage - the 2018 FIFA World Cup Russia Vivo, an official...

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Michael Phelps and Talkspace Launch Mental Health Campaign

Advertising Featured News Videos

May 23, 2018

Phelps shares his mental health story and the empowering benefits of therapy in collaboration with Talkspace Talkspace, a company in online therapy, and Michael Phelps...

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Hyundai Celebrates Stories of Purposeful Living in Kona Content Series

Joshua Hughes

May 22, 2018

Three-episode series by Hyundai showcases the brand's new Kona, featuring stories from vloggers and travellers In support of the 2018 Kona launch, Hyundai Motor America...

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Advertising Industry

Cannes Lions Announce the 2018 Jury Members

May 22, 2018June 7, 2018

First-time representatives from Georgia, Nigeria, Kenya, and Sri Lanka make up part of the jury from 50 countries at the 2018 Cannes Lions festival Cannes Lions, the...

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Pizza Hut and Telepizza Enter Landmark International Growth Alliance

Industry Marketing Technology

May 18, 2018

Long-term alliance involves Telepizza Group opening 1,300 new stores over the next 10 years across regions covered in alliance: Spain, Portugal, Latin America (excluding Brazil),...

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Publicis.Sapient Partners with RPA Firm UiPath

May 18, 2018

UiPath partnership will enable business transformation through reduced integration overheads, rapid ROI, and elimination of manual processes Publicis.Sapient, part of Publicis Groupe and an advanced digital...

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Gloria Jean’s Coffees Opens in the UK with a Planned 190 Outlets

May 17, 2018May 17, 2018

First of 18 Gloria Jean's Coffees outlets to open in the UK over 12 months and 190 outlets over ten years Global food and beverage...

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Beiersdorf Expands eCommerce Presence in China with NetEase Kaola

Advertising Industry Marketing

May 16, 2018

Kaola Alliance Opens Access to More Than 900 Million Users for Beiersdorf with NIVEA After the successful cooperation with JD.com and Alibaba, Beiersdorf is now...

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BBDO New York Named Agency of the Year at Four Major Award Shows

Advertising Industry Marketing

May 16, 2018

Accolades Follow BBDO New York Being Named in Fast Company's Top 10 Most Innovative Companies Earlier this Year BBDO New York has been named Agency...

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Helder Santo Joins Wunderman As President Of New York Office