Instagram Archives | World Branding Forum

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Actress Shay Mitchell will continue her partnership with Bioré Skincare. She will serve as the brand’s ambassador for 2017. Bioré has moved to retain actress...

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Featured Marketing News

Colgate Brushes Up on Smile with Radiant Optic White

Deborah Joy Peter

March 1, 2017March 1, 2017

Colgate has released a new toothpaste formula called Radiant by Optic White via a partnership with beauty specialist, Mario Dedivanovic. Colgate has rolled out the latest...

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Advertising News Social Media

World of Coca-Cola Unveils #ShareaCokewithATL Gallery

Joshua Hughes

January 16, 2017January 16, 2017

12 Instagram Influencers Contributed Photographs Showing How They “Share a Coke with Atlanta” in Coca-Cola’s Hometown Coca-Cola has been an Atlanta icon since the first...

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Featured Marketing News Videos

Macy’s Celebrates Believe with The Santa Project

Deborah Joy Peter

December 23, 2016December 23, 2016

Macy’s has amplified the festivities around its Believe campaign with The Santa Project, which has seen a major following since its debut. As part of...

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Macy’s Reignites Believe Campaign with The Santa Project

Thomas Ng

November 14, 2016November 14, 2016

An extension of its annual Believe campaign, The Santa Project by Macy’s is being run on Twitter, Facebook, Instagram and YouTube. Macy's has rolled out The...

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Advertising Featured News

Blundstone Rolls with #HowIRoam Campaign

Joshua Hughes

October 10, 2016October 10, 2016

The effort will be promoted via the Blundstone website, social media, direct mailers, and a Zappos promotion featuring its social influencers. Blundstone, the original Chelsea boot...

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Branding Featured News Technology Videos

Instagram Updates Gallery with New Logo Debut

Olivia Pearce

May 13, 2016May 13, 2016

The Instagram re-brand includes also its other apps, while tweaks have been introduced to reflect how the app looks on the inside as well. Online...

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Campaigns Featured News Social Media

John Hancock Races Ahead with Digital Campaign

Thomas Ng

March 1, 2016March 1, 2016

The #RunBold social media push welcomes public participation and has launched across Instagram, Facebook and Twitter John Hancock has rolled out a social media campaign...

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B-M Study Reveals Obama as Instagram’s Most Popular

Anisha Kapoor

February 17, 2016February 18, 2016

By 2 February 2016, the world leaders surveyed had accumulated almost 23 million followers and published more than 76,000 posts A new Burson-Marsteller study indicates...

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Branding Campaigns Design Featured News Social Media

CyberLink Serves Good Taste with Photography Campaign

Olivia Pearce

November 24, 2015November 24, 2015

The campaign comprises a contest and the release of a collection of food photography tips and tricks from Instagram icon, Alexa Mehraban Consumer multimedia software company,...

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Branding Campaigns News Social Media

Just for Me Goes Social with Campaign featuring Milian

Thomas Ng

October 2, 2015October 2, 2015

The Unilever brand has launched its #5FingerChallenge push across Instagram, an initiative entailing a partnership with Christina Milian Just for Me has rolled out its...