celebrity Archives | World Branding Forum

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Millie Bobby Brown is set to debut her exclusive fashion line under her self-named brand, Florence by Mills, through a new collaboration with manufacturer Delta...

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Advertising Videos

Ryan Reynolds Raises Money For SickKids

Anisha Kapoor

December 14, 2022

Ryan Reynolds has teamed up with the Sick Kids charity again this year to raise money for the Canadian charity. Each year, Ryan Reynolds wears...

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Featured Industry News

Taylor Swift Fans Sue Ticketmaster

Rebecca Saw

December 8, 2022December 8, 2022

Taylor Swift fans are suing ticketing giant Ticketmaster alleging that the company "intentionally and purposefully" allowed scammers and bots to snap up tickets. They also...

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Branding Featured News

Lord & Taylor Appoints Bobbi Brown As Creative Consultant

Olivia Pearce

April 18, 2017

justBOBBI Concept Shops To Launch Exclusively At Lord & Taylor Lord & Taylor has appointed Bobbi Brown as Creative Consultant and the exclusive partnership kicked with the...

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Campaigns Featured News

Liv Tyler as the Face of Triumph Essence

Olivia Pearce

April 12, 2017

Liv Tyler is confirmed as the face of Triumph Essence for Autumn Winter 2017 Celebrating female sensuality and body confidence, the Triumph Essence global campaign...

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Campaigns Featured News

Claritin Joins Forces with Actor Josh Duhamel to Inspire America to “Get Outside”

Anisha Kapoor

April 6, 2017

Americans Spend On Average 95% of Their Time Indoors Americans spend a startling 95% of their time indoors – that equates to nearly 346 days...

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Branding Featured News

Pepsi Debuts “Moments” Campaign Starring Kendall Jenner

Olivia Pearce

April 4, 2017April 6, 2017

Pepsi Celebrates Life’s “Live For Now” Moments With New Short Film “Jump In” Featuring American Fashion Model and TV Personality Throughout 2017, Pepsi is celebrating...

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Branding Featured News

SodaStream Reveals April Fools’ Day Prank With Paris Hilton

Anisha Kapoor

April 3, 2017April 3, 2017

The World's Largest Sparkling Water Brand Launches "NanoDrop" To Advocate Using Tap Water SodaStream International Ltd, the world's No. 1 sparkling water brand, announced today...

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Featured Marketing News

New York & Company to Double Eva Mendes Business

Olivia Pearce

March 17, 2017

Mendes collection is expanding to 24 additional Shop-in-Shops and six new store locations New York & Company, the speciality U.S. retailer, said that the Eva...

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Branding Campaigns Featured News Videos

Johnnie Walker Gets Ahead with Joy Will Take You Further

Olivia Pearce

September 17, 2015September 27, 2016

The brand 'keeps walking' with biggest ever global investment to drive the next decade of growth for the marque Scotch whisky heavyweight, Johnnie Walker, has unveiled its...

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Advertising Branding Campaigns Featured News

Adidas: Pharrell Williams, David Beckham, Rita Ora and Damian Lillard are not Superstars

Olivia Pearce

January 13, 2015July 4, 2023

When the Superstar shoe was first launched by adidas back in 1969, the word 'Superstar' was unambiguous. Today, the word has been corrupted to the...